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Growth Marketing Lead

CDI
Paris
Salaire : 40K à 55K €
Début : 07 janvier 2024
Télétravail fréquent
Expérience : > 2 ans

Beavr
Beavr

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Le poste

Descriptif du poste

Beavr is developing the ultimate CSR compliance platform for corporates. We are onboarding customers every week (and growing) and targeting to impact 50k companies in their CSR compliance journey by 2030.

We’re looking for a Marketing Manager to feed our sales team with new leads and increase our brand awareness. Working closely with Sales and collaborating with Tech, your missions will be the following :

  • Crack the inbound strategy

Building a leadgen machine is your top 1 priority. Webinars, Newsletter, Linkedin, Ads… you will take ownership of these topics. Defining and executing the ultimate acquisition strategy sums up your role. These should evolve with the narrowing down of our ICP.

  • Launch innovative lead generation strategies

As Growth Hacking is part of your job, you will be encouraged to test new growth approaches and ship fast. You’ll have to manage the launch of custom products (definition of the value proposition, creation of landing pages and digital assets, communication with leads and clients…).

  • Improve and maintain Beavr’s brand

You’ll be the guardian of our brand image. This includes managing our social media and building/maintaining a shiny website. Beavr also organises regular social events for CSR managers, you would contribute to these events (tbd).

  • Fuel the sales team

We have a webinar strategy to fuel our sales team with lists of prospects we’re looking to convert to clients. You will be in charge of cleaning these lists of MQLs (Webinars, but also inbound/white papers, others) for our sales team to take over. You’re the engine. You manage TOFU.


Profil recherché

We are looking for a committed individual who strives for excellence and is eager to learn as much as possible. Much of these will be adapted as you take full ownership of our marketing department. Feel free to apply even if those missions do not quite match your vision.

What we’re expecting from our ideal candidate

  • Previous GTM or Marketing experience in a fast-paced environment: consulting, VC, startup, etc.

  • Resourcefulness and critical thinking: you like bringing solutions, not problems 🙂

  • Doer mindset: you have a hands-on attitude and are not just willing, but excited to take on new topics and tasks (ask for forgiveness not for permission)

  • Practicality and effectiveness: you’re able to focus on what matters and deliver outputs fast (done is better than perfect)

  • Curiosity and willingness to learn: we learn every day, and love it that way!

  • Autonomy and drive : you take leadership to suggest new initiatives / processes / solutions to increase Beavr efficiency


Déroulement des entretiens

1. Intro call : Discuss your past experiences, your expectations. Discuss the role and hiring process (20mn)

2. Meeting with Charles : Deep-dive on your experiences and motivations, on who you are / how you work with others. Answer all your questions (30mn)

2. Take home case study: Test how you approach and structure a new problem. Test your ability to deliver outputs in a given timeframe.

4. Onsite @Station F: Validate fit with Pierre & Charles. You will present your take home case study (10 min + 20 min Q&A). Meet the rest of the team !

5. Ref calls (1-2): Hear about you from other people. Job offer 🎉

Total process takes 2 weeks.

Why join Beavr 🌏

  • Great team of purpose-driven people

  • 💸 Attractive salary 45k-55k + stock options (BSPCE)

  • 🚀 Future 40 and well-capitalised (funding announcement to come)

  • 🏢 Currently accelerated at Station F, world’s biggest startup campus

  • 🖥️ Technology - computer (MacBook, + all the tools that you need)

  • 🌴 Socials - company retreats, weekly gathering

  • 🏥 Health insurance, etc

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