Product Marketing Manager (F/H) - Paris

CDI
Paris
Salaire : Non spécifié
Télétravail fréquent
Expérience : > 4 ans
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LumApps
LumApps

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Le poste

Descriptif du poste

LumApps is an Employee Experience Platform that supports companies in their digital transformation on communication, collaboration and engagement of their customers, partners, and above all their employees.

LumApps is a proven leader in this dynamic market with a truly unique vision and product. Our enterprise-grade SaaS platform has been deployed by Fortune 500 clients around the world and is delivering meaningful business benefits.

Our mission: To make people feel that they belong and have a purpose.

To create an environment where all employees are engaged and work together towards the same goal. Over 450 leading companies trust LumApps to:

🎯 Improve the productivity of their teams with our SaaS-based Collaborative Experience Platform integrated with both Google and Microsoft collaborative suites,

🎯 Transform employees into real ambassadors of their company,

🎯 Make employees more efficient and better connected to their peers and relevant information, regardless of their location, with the tools and information they need at their fingertips.

🎯Helping companies to reduce turnover, accelerate employee onboarding, better collaborate and share knowledge, and even improve their customer experiences.

With a team of more than 300 Lumies in 6 offices (Lyon, Paris, Lille, London, Austin, Tokyo), LumApps supports companies such as Veolia, Valeo, Air Liquide, Colgate-Palmolive, The Economist, Logitech. To support its international development. LumApps has raised $100 million, including $70 million in December 2019.

If these core values sound like you: "be bold, do amazing things", "say what you mean, do what you say", "one team, same mission", "always be evolving": apply now!


*Team* 

The PMM team at LumApps is composed of 3 rockstar individuals who each represent distinct product and company scopes, 2 in NORAM, and 1 in EMEA. As PMMs at LumApps we are the face and voice of the product to prospects and customers, and are deeply integrated into the product, marketing, and sales teams.



*Missions*

This role will be responsible for executing LumApps’ global go-to-market strategy as well as creating messaging, content, sales tools, collateral, and targeted marketing programs to drive further awareness of and opportunities for our Intranet Packaged Solution, with a particular focus on targeting large, global enterprises with a diverse workforce.

What you will do:

  • Analyze: Analyze the competition and market and present these findings to the sales and customer teams. Analyze market trends and customer data to inform our messaging, buyer personas, and product roadmap. Understand the LumApps product and architecture and its relative strengths, weaknesses, product gaps, and product strategy and roadmap. Play an active role in defining our product strategy and future direction. Educate our product management teams on industry trends and how LumApps can improve product-market fit.

  • Produce: Own core content necessary for each campaign, including white papers, reports, website copy, infographics, sales presentations, etc. Continuously monitor how LumApps’ messaging and positioning are resonating with customers, analysts, and other constituencies, and adjust accordingly.

  • Enable: Enable and train our sales teams and partners to effectively communicate our messaging, use cases, and differentiators to customers. Provide enablement and direct support to the sales team. Conduct Customer Advisory Board (CAB) meetings with strategic LumApps customers.

  • Communicate: Own the end-to-end release communications process for current customers. LumApps releases on a 6-week cycle. You will be the point person between the development and product teams, and our customers, producing written, and sometimes video, communications.

  • Evangelize: Bring specific domain expertise on how LumApps’ product capabilities can solve business and technical challenges for both prospective and current customers. Be a subject matter expert (SME) for conferences, events, webinars, and other customer-facing activities. Author compelling new content.

  • Collaborate: Work closely with product management, sales, marketing, and other internal functions to drive our go-to-market strategy. Work cross-functionally with our Marketing team to agree on budgeting, campaign themes, and messaging, content and collateral requirements, and production schedules


*Skills*

  • You have earned a four-year college or university degree. An MBA or equivalent professional experience is preferred.

  • You have 4 or more years of progressive experience in product marketing, or something similar/adjacent (e.g.: pre-sales or intranet manager) at a B2B SaaS company addressing large enterprise customers

  • You have experience working collaboratively with marketing, product, sales, and customer teams.

  • You are a fast learner, insatiably curious, and adept in both business and technical conversations with people at every level of the organization

  • You are creative. You are a constant source of new ideas for how to message, how to market, and how to position LumApps for greater success with our prospective and current customers.

  • You are highly analytical. You continuously measure and analyze programmatic outcomes to maximize results and ROI.

  • You can multitask effectively and are comfortable with rapid change

  • You’re equally adept at thinking strategically and executing tactically

  • Experience with Analyst relationships a plus

  • You speak, write, and read both English and French at a fluent and professional level.



*Why join us?*

At LumApps we believe that diversity in terms of experience and culture is the power of our teams. We are looking for Lumies who are passionate about their work, enjoy the everyday challenges and have a strong sense of team spirit.

And what are we doing for our employees' Experience...?

✅ A complete and rich onboarding, organized for each new promotion of employees, in person or 100% digital

✅ Challenges all day every day: you will have the freedom to innovate and adopt new ideas!

✅ Work with passionate experts who will share their knowledge and help you develop and grow! (technical guilds, domain architects…)

✅ Ongoing training, to develop the skills and know-how of our employees through hundreds of training courses.

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