Paid Acquisition Specialist - Paris, France

Diabolocom offers an omnichannel customer interaction management solution in the cloud for customer service and sales teams.
Thanks to its fast-to-deploy, intuitive interface, and local business support, Diabolocom enables companies to offer superior customer experience and improve their operational efficiency.
Diabolocom helps 350+ companies in their digital transformation, from its offices in Paris, Berlin, London, Madrid and Milan.

To support Diabolocom vision in a strong-growth environment, we are looking for an experienced Paid Acquisition Specialist that will help us to boost lead generation.
This is a new position in the Marketing team: the main responsibility will be to take over the paid acquisition strategy for 5 markets (France, UK, Spain, Germany and Italy & soon more). Any industry related experience would be a huge bonus but not an absolute must.

Main Responsibilities:

In this role, you’ll be responsible for:

• Defining the paid acquisition strategy over our 5 markets (France, UK, Spain, Germany and Italy)
• Partner with Sales, Marketing and Product teams
• Creating of SEA campaigns (Google adwords, Microsoft ads) : Keywords & DSA; CPC, ROAS and CPA bidding strategies
• Managing campaigns performance across different channels including LinkedIn, Google Display, Programmatic ads, Facebook…
• Measuring performance and optimisation of marketing paid campaigns (bid adjustments, targeting of new audiences…)
• Launching A/B tests to optimize campaigns performance

What we are looking for:
We are looking for someone with the following experience:

• Solid experience in SEM
• Strong knowledge of Google Analytics
• Analytical mindset
• Ability to drive strategy and coordinate it with all countries (France, UK, Spain, Germany and Italy)
• Excellent verbal and written communication in French and English
• A successful experience in a foreign country

Why joining us:

• International environment with teams in 5 countries in Europe (and soon more)
• Work in a demanding cloud sector mixing application services and telecom, and customer in all verticals
• A pivotal stage in our development with a significant acceleration of our growth

• Call with HR
• Visio interview with our Head of Marketing, Bérengère
• Visio interview with our CEO (Frédéric) & COO (David)
• On-site interfview to meet the Marketing team