Marketing Manager - Europe/USA

CDI
Paris
Salaire : 60K à 65K €
Début : 28 avril 2024
Télétravail non autorisé
Expérience : > 5 ans

B4Finance
B4Finance

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Le poste

Descriptif du poste

To support our scale-up, we are looking for our future Marketing Manager. Your mission: to define and steer B4Finance’s marketing strategy in order to assert its position as European leader in regtech, and to support the scale-up in the USA.

This is a strategic role in the context of our expansion, with an opportunity for international growth.

Reporting directly to the CEO, you will work with the various product, sales and operations teams to accelerate B4Finance’s marketing strategy.

  • Leadership : Take the lead on all European and US marketing initiatives, particularly in the context of our scale-up and growth across the Atlantic. Select and manage the best partners to carry out your missions (press relations, agencies, designers, etc.).

  • Discovery : Carry out relevant market research and be in a client-facing role with customers and prospects.

  • Budget : Efficiently manage the marketing budget, ensuring maximum usage, retention and ROI.

  • Data : Define KPIs to proactively measure and monitor success.

  • Innovation : Stay at the forefront of marketing trends, integrating best practices and exploring new growth opportunities.

  • Produit : Drive the connection with the Product team, but also evolve the product according to marketing feedback.

  • Growth : Define and implement a global marketing strategy, aligned with the company’s business objectives, in close collaboration with management.

Benefits:

  • An exciting opportunity to join a fast-growing, well-funded FinTech

  • Offices just a stone’s throw from the Arc de Triomphe in Paris’ 8th arrondissement

  • A motivated team that makes us the international market leader.

  • An empowering, formative and autonomous work environment

  • A supportive, passionate working environment with a genuine team spirit.

  • A flat hierarchy and fast, collaborative decision-making processes


Profil recherché

Expertise

  • You have at least 5 years’ experience in digital marketing within fast-growing tech companies. You have helped support the transition from start-up to scale-up. B2B SaaS experience is important.

  • You are passionate about B2B marketing and have a keen interest in communication technologies and trends.

  • You have proven expertise in growth marketing, brand marketing and social media marketing.

Profil

  • You see yourself not just as a marketing expert, but as a key partner in the growth and success of B4Finance.

  • You have an entrepreneurial mindset and like to get straight to the point.

  • You are able to work in a dynamic environment and adapt quickly to change.

  • You recognize yourself in the B4Finance values: High standards & Care.

  • You have strong analytical and operational skills, as well as excellent written and oral communication skills.

  • You have an excellent level of English (C2).

Nice to have

  • Good level of French

  • Previous experience in USA in start-up


Déroulement des entretiens

  1. Phone call with our Talent Acquisition, Bogdan

  2. Meeting our CEO and CPO in our Paris office

  3. Job offer

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