The Opportunity:

We are seeking a dynamic and experienced CRM Specialist with a strong background in e-commerce and online marketplace management. The ideal candidate will have a strong understanding of customer relationship management strategies and tools, with a focus on optimising customer engagement, retention, and lifetime value. Experience in luxury or arts-related industries is highly desirable, as it adds an understanding of the unique dynamics and demands of these sectors. Reports to the Chief Marketing & Product Officer. Please ensure applications and documents are submitted in English.

About Singulart: 

As one of the leading global online art galleries, SINGULART transcends traditional boundaries, connecting artists with collectors, no matter where they are in the world. Founded with a vision to democratise the art market and empower artists from diverse backgrounds, SINGULART has catalysed a revolution in how art is accessed, appreciated, and acquired.

Responsibilities:

- Develop and implement CRM strategies to drive customer acquisition, retention, and loyalty across multiple channels and customer touchpoints.

- Collaborate with cross-functional teams including marketing, sales, product, analytics and customer care to ensure alignment of CRM initiatives with business objectives.

- Create and optimise automated email marketing campaigns, customer journeys, and workflows to nurture leads and drive conversion.

- Utilise data analytics and customer segmentation techniques to identify actionable insights for targeted marketing campaigns and personalised communications.

- Manage customer databases and ensure data integrity, including segmentation, cleansing, and enrichment to support effective CRM activities.

- Manage and contribute to the planning and development of CRM-related content and collateral

- Monitor key performance indicators (KPIs) related to customer engagement, satisfaction, and revenue to evaluate the effectiveness of CRM initiatives.

- Provide regular reports and analysis on CRM performance to stakeholders, with actionable recommendations for optimisation and growth.

- Act as a subject matter expert on CRM tools and platforms, providing training and support to internal teams as needed.

Skills and Qualifications:

- Bachelor’s degree in marketing, business administration, or a related field. 

- Proven experience (6+ years) in CRM management, preferably within the e-commerce sector and with exposure to online marketplaces.

- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.

- Proficiency in CRM platforms such as Customer.io, Klaviyo, Braze as well as HubSpot, or similar platforms, including experience in segmentation, automation, and reporting functionalities.

- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.

- Creative thinking and a customer-centric mindset, with a passion for delivering exceptional customer experiences.

- Experience in luxury or arts-related industries is highly desirable, with an understanding of the unique challenges and opportunities in these sectors.

- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and business needs.

- Strong project management skills with the ability to multi-task and prioritise tasks effectively to meet deadlines.

- Demonstrated ability to think strategically while also executing with attention to detail.

- Full professional proficiency in English