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Senior Product Marketing Manager - Pricing and Packaging

CDI
Paris
Salaire : Non spécifié
Télétravail fréquent
Expérience : > 5 ans

Spendesk
Spendesk

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Le poste

Descriptif du poste

We are looking for a Product Marketing expert who will own Pricing & Packaging at Spendesk, and drive growth through developing, testing and optimizing value-based monetization strategies. In addition, this person will partner up with the product team throughout the whole product development cycle to bring innovations to the market.

Key Responsibilities:

In this role, you will own Pricing & Packaging at Spendesk, which involves:

- Building an executing the long-term vision, strategy and roadmap for a Pricing & Packaging program that drives sustained revenue growth at Spendesk.

- Monitoring customer needs, field feedback, the competitive landscape, product evolution and internal insights to articulate pricing & packaging proposals that are both beneficial for our customers and profitable for Spendesk.

- In partnership with the finance team, running financial analysis and pricing-specific research, such as Willingness to Pay or van Westendorp, and pricing tests to optimize pricing.

- Positioning our packages in a way to drive acquisition and upsell at Spendesk.

- Partnering up with cross-functional stakeholders across Product, Marketing, Revenue & Finance to ensure we are making the right bets and positioning them to maximize revenue.

- Tracking performance to fine tune our offer & optimise revenue, and reporting back to the executive leadership team and the broader organisation.

On top of that, collaborate with the product team on specific projects to bring products into the market, this includes:

- Helping build and execute the Product Marketing strategy for the Spendesk platform.

- Developing positioning and messaging, highlighting Spendesk’s unique value for finance teams and use cases

- Working with Product, Commercial and Marketing teams to align on a common go-to-market strategy.

- Planning and executing product and featuring launches to drive awareness and acquisition across different geographies.

Who we are looking for:

  • A minimum of 5+ years of experience across Product Management, Product Marketing, or Consulting with relevant experience with P&P preferably in B2B SaaS.
  • Built pricing & packaging proposals that match customers needs and drive growth in terms of acquisition & customer expansion.
  • Has successfully positioned pricing packages to the right audience and segments.
  • A track record of leading complex strategic and operational projects, working through technical, operational, legal/policy, and business issues.
  • Has driven successful go-to-market strategies and product launch campaigns.
  • Skills

  • A strong customer empathy to understand and take action on customer needs. You put the interest of our customers at the core of your decisions.
  • Fluency in financial models that evaluate product margins and the impact of pricing changes on ARR and LTV (you won’t be developing them but you need to understand and draw conclusions from them).
  • Strong program management skills. Self-motivated and resourceful in driving cross-functional projects forward by influencing without authority.
  • Intellectually curious and data-driven, you use data and customer insights to solve problems.
  • A natural storyteller who can tailor narratives and messaging that resonate with varied audiences.
  • Fluency in English. Fluency in French or another European language is highly advantageous.
  • As we are an international team, please submit your application and CV in English.

    About Spendesk 

    Spendesk is the 7-in-1 spending solution built for finance teams to make faster, smarter spending decisions. Founded in 2016, Spendesk is now one of the fastest-growing fintechs in Europe, with over 4,000 customers and an international team of 500+ employees based in Paris, Berlin, London, Hamburg, and remote. We’ve raised over €260M from leading investors, and been named a French tech unicorn. And we’re not stopping there! 

    About our people & culture

    We believe that people do their best work when they’re given the freedom to thrive and grow. That’s why liberation is at the core of everything we do. We empower Spendeskers to take ownership of their work, to navigate ambiguity, and seize every opportunity. Spendeskers come from all over the world (35+ countries and counting!) but we have plenty in common: we're bold, ever-curious, committed to kindness, and tackle every challenge with a positive mindset. 

    About our benefits 

    Our culture is built on trust, empowerment, and growth — with benefits to match!

    - Lunch 60% funded by Spendesk (Swile Card)

    - Alan Premium health insurance

    - A Gymlib pass to let off steam after a productive day at work

    - Access to Moka.care for emotional and mental health wellbeing

    - Access to Vendredi allowing us to change the world

    - Latest Apple equipment

    - Great office snacks to fuel your day

    - A positive team to work with daily!

    Diversity & Inclusion

    At Spendesk, we're committed to fostering an environment where all differences are encouraged, supported and celebrated. We're building our culture for everyone, with everyone. Our goal is to attract and build a diverse, equal and inclusive team, where everyone feels welcome and we truly embrace and encourage people from all backgrounds to apply.

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