The Role

As Global Head of Growth & Marketing, you’ll be the driving force behind our marketing engine—leading strategy and execution across the entire funnel. You’ll oversee acquisition, engagement, and retention efforts, while building a strong, consistent brand presence across our markets.

Your core mission: Fuel the Sales team with qualified, high-intent opportunities through scalable, data-driven campaigns—while making Rise Up a brand people trust and remember.

What You’ll Do

Growth Strategy & Performance Marketing

• Define and execute a full-funnel growth strategy (inbound, outbound, ABM) to drive pipeline and revenue.

• Design and oversee data-driven campaigns aligned with key buyer personas.

• Manage marketing operations and reporting:

  • Analyze campaign ROI and conversion performance.

  • Track KPIs across the funnel using CRM (HubSpot).

  • Manage SEO, SEA, and content strategy in collaboration with agency partners.

• Work closely with Sales to optimize lead generation, open new markets, and test innovative acquisition tactics.

• Conduct ongoing market and competitor research to stay ahead of trends.

Brand & Content Marketing

• Lead our brand positioning and messaging across all channels.

• Build Rise Up’s thought leadership and visibility through partnerships, events, and PR.

• Oversee content marketing efforts: case studies, client testimonials, whitepapers, webinars, etc.

• Collaborate with Sales to produce high-converting enablement assets.

• Support event marketing strategy for key trade shows and conferences.

Team & Partner Leadership

• Manage and mentor a growing international team of 5 across France and the UK.

• Coordinate work with external partners and agencies (SEO, SEA, creative, etc.).

• Own and optimize the global marketing budget.

What You Bring

• 8+ years of experience in B2B marketing, including at least 3 in a SaaS or tech environment.

• Proven track record of driving pipeline growth through high-performing multi-channel campaigns.

• Expertise in account-based marketing (ABM), SEO/SEA, content, and CRM (HubSpot essential).

• Strong analytical mindset; confident managing performance dashboards and KPIs.

• Strategic thinker with hands-on execution skills and deep brand sensitivity.

• Excellent communication in English (written and spoken). French is a plus.

• Leadership experience: able to inspire, structure, and scale a marketing team in a high-growth setting.

• Talent Acquisition ITW

• Marketing Lead ITW

• Case Study and Task Presentation with Country Manager UK

• Decision