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Demand Generation Manager

CDI
Paris
Télétravail total
Salaire : Non spécifié

Pricemoov
Pricemoov

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Le poste

Descriptif du poste

Pricemoov is a global provider of next-generation price management and optimization solutions that help companies power digital commerce, adapt to market dynamics, and empower sales teams. Featuring powerful data science, end-to-end automation, and an intuitive user experience, the cloud-native Pricemoov platform enables B2B and B2C businesses to unlock their revenue potential with intelligent pricing. 

Pricemoov is leading the pricing revolution and needs passionate people to join the movement. Pricemoovers are all different, with diverse backgrounds and expertise. What they have in common is shared values, which bring everyone together to achieve Pricemoov's vision. Pricemoovers are ambitious, adventurous, benevolent, curious, and have a great team spirit. Are you ready to make a moov? Come work with us!

About the Role 

We are looking for an experienced B2B marketer passionate about building robust demand generation strategies. You have experience planning and managing demand generation campaigns, marketing automation, and lead management. You're a strategic problem solver with strong analytical skills. You thrive in a fast-paced, high-growth environment. As our Demand Generation Manager, you'll work closely with the broader GTM organization as part of our goal to build a best-in-class Demand Generation function for Pricemoov. 

What You'll Do

  • Strategically plan and execute demand generation programs through a variety of channels, including email (via Hubspot), digital marketing, website, webinar, paid search, paid social, content syndication, display advertising, direct marketing and account-based marketing (ABM) to drive a sufficient volume of leads/pipeline
  • Manage the budget for demand generation and digital marketing programs
  • Segment, target and personalise campaigns for target accounts of customers and prospects
  • Forecast, measure, analyse and report on the impact (ROI) of demand generation activities
  • Plan, negotiate with, manage and analyse third-party lead generation vendors
  • Work closely with the event, content marketing and PPC managers to optimise campaigns
  • Manage and communicate lead generation project timelines, ensuring that all activities are executed on time and within budget
  • Collaborate closely with BDRs, sales, customer success, leadership and marketing colleagues to plan, execute and manage demand generation programs globally
  • Who You Are

  • 5+ years of B2B demand generation experience in a SaaS or technology company
  • Expertise across a spectrum of demand generation techniques (email, digital marketing, website, ABM, content syndication, etc)
  • Analytically-minded with a focus on target attainment
  • Experience negotiating contracts with various third-party vendors to efficiently optimise budget against targets
  • Ability to multitask and meet deadlines in a fast-paced environment, while paying close attention to details
  • Experience working with marketing automation software such as Hubspot or Marketo
  • Experience working with CRM such as Hubspot or Salesforce, including campaign and lead management and reporting
  • Excellent interpersonal and communication skills with an ability to work effectively cross-functionally and with all levels within the organization 
  • A growth mindset – always making improvements, trying new things, rolling with changes, failing fast, and a can-do attitude
  • Location 

    New York/London/Paris or Remote

    What we offer :

    - Generous paid time off

    - Flex office

    - Healthcare

    - Professional development

    - Team socials

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