Employee breakdown
Tech
30%
BD & Marketing
20%
Growth
20%
Kovalee
Overview
Our team, led by our co-Founders, is structured into 7 departments: BD & Marketing, Product, App Management, Growth, Tech, Finance, & People.
Each Department is led by strong professionals in their area, coming from companies like the big-4, Snap, and Voodoo, and having successfully funded their own companies.
In BD, we identify potential partners, our job is to partner with the top upcoming mobile apps!
In Product, we ensure that each app we partner with is a top product with the best user experience.
App Management is the team at the centre of it all, we are responsible for ensuring that every piece of the wheel is turning in the right direction!
The Growth team owns making each app successful, we work on paid growth, organic growth, and all creatives!
The Finance team leads every backend operation for the business to run successfully, from working on fundraising to making sure we stay within budget.
The People team owns from recruiting and performance to team events!
The Tech team is building incredible software that the rest of the company uses daily - we're at the core of success!
En Chiffres
35%
of our team is Remote around Europe
The Growth team
The Growth team scales our apps to millions of users through different growth strategies with a profitability target in mind. Growth includes Creatives, User Acquisition and Organic Growth.
“The Growth team is the central point at Kovalee, so it's fundamental that we work collaboratively! We strive to be creative and challenge each other's ideas. ”
Heba, Head of Growth
Kovalee’s data team
Kovalee’s data team is now composed of three members and is expected to grow. Our main goal is to forecast every customer's lifetime value as accurately as possible, placing us at the heart of most of the decisions taken within the company. This gives us a lot of responsibilities, but also opportunities to work with all departments. To achieve our mission, we leverage state-of-the-art approaches such as machine learning and survival analysis and ensure easy data access for all departments, optimal data quality, GDPR compliance, and the construction of data pipelines.
We pride ourselves on our eagerness to learn and encourage training, mentoring, and peer programming. Working in our team provides a great opportunity to learn and grow as a data professional. We stay informed of new techniques, enabling us to remain up-to-date with the latest trends. We strive to make the experience as enjoyable and rewarding as possible, encouraging a positive work environment where everyone feels comfortable sharing ideas and working collaboratively towards our goals. With these values at the heart of what we do, we believe we can help our company achieve great success through data.
Transparency is key to our work. We aim to be as transparent as possible to ensure trust in our results and data usage throughout the company. With this in mind, we ensure that all departments can access the data they need, and we provide regular updates on our data quality. We also pride ourselves on being helpful to our colleagues by providing data explanations as quickly as possible.
“Thriving in Kovalee’s collaborative and supportive environment, I’ve grown in multiple ways working with exceptional colleagues. Our Data Team tackles diverse projects, from forecasting lifetime values to working on innovative solutions using the latest approaches.”
Maryeme, Data Scientist
The Creative team
The Creative team produces the ads for our apps! By testing original key messages combined with the vertical-specific concepts, as well as analyzing data and A/B testing, we are able to adjust and iterate our ads in order to increase performance and crack the creative code! We work closely with the whole Growth team and the rest of the Squads!
