Responsibilities1. Media Relations & Editorial Coordination• Build and maintain strong relationships with key media contacts in Hong Kong and Macau (print, digital, and broadcast).• Serve as the main press contact for all matters related to the assigned métiers.• Manage editorial requests and proactively pitch stories to maximize brand visibility in the local media landscape.• Collaborate with journalists, editors, stylists, and influencers to support product placements, interviews, and features.2. Press Event Organization• Lead the coordination and execution of press events, including the Spring/Summer and Autumn/Winter Press Accessories Presentations, as well as métier-specific activations.• Manage event logistics, guest lists, vendor coordination, and press kit preparation.• Ensure events reflect the brand's values and uphold Hermès' standards of excellence and creativity.3. Press Materials & Content Development• Draft, localize, and distribute press releases, media alerts, speeches, and Q&A documents.• Align messaging with global communications and adapt for local relevance.• Maintain an accurate and up-to-date media library and ensure timely sharing of press materials.4. Strategic Support & Reporting• Work closely with the Senior Press and Advertising Manager to implement local press strategies in line with global brand guidelines.• Monitor, compile, and analyze media coverage; prepare regular media clippings and performance reports.• Support budgeting, invoicing, and administrative tasks related to press operations.Requirements• Bachelor's degree in Communications, Public Relations, Journalism, or a related discipline.• 5-7 years of experience in public relations or communications, preferably within the luxury, fashion, or lifestyle industry.• Strong network of media contacts in Hong Kong and Macau.• Exceptional written and verbal communication skills in English and Chinese. • High attention to detail, strong organizational skills, and ability to manage multiple projects simultaneously.• Competency in Microsoft Office and media monitoring tools.