1. Account Management of Video Channels (YouTube, TikTok etc)
- Client support and meeting
- Elaboration of Business Reviews and analysis thanks to the YouTube CMS and our internal tools
- Support sales team in potential acquisition targets
- Development and execution of video content strategy to optimize performance across various platforms
- Application of Best Practices of audience growth solutions for artists’ and labels’ YouTube channels
- Implementation of video strategies for our producers across video platforms
2. Audience Development
- Strong focus on YouTube Channel Assessment across all video platforms
- Audience audit across DSPs and social media in order to develop the best content strategy
- Implementation of video and audience development strategies across video platforms
- Online rights management of producers’ catalogs on YouTube
- Effectively assert rights on official and fan-uploaded content to maximize revenue
- Optimization of YouTube Content ID on audio and video catalogs
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