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SEO & Editorial Content Officer (english speaker) - Internship/Study contract

Alternance(6 à 24 mois)
Paris
Salaire : Non spécifié
Début : 31 août 2021
Télétravail non autorisé
Expérience : > 6 mois
Éducation : Bac +3

Wecasa
Wecasa

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Le poste

Descriptif du poste

As an intern or a work placement: gain experience within the Acquisition and CRM team, working directly with the SEO Manager & Conversion with the aim of improving Wecasa’s organic search results.

  • Help develop editorial planning for the Wecasa site and Mag across the following themes: Hair, Beauty, Massage, Childcare, Cleaning, Sports Coaching
  • Contribute to our SEO content strategy (new themes, competitor benchmarks, etc.)
  • Develop semantic analysis with the aim of drafting SEO-friendly content
  • Help draft editorial content for our catalogue of services on www.wecasa.co.uk and the Mag, adhering to SEO best practices and editorial guidelines
  • Optimise existing content (meta titles, meta descriptions, hN tags, Alt attributes for images, etc.)
  • Help optimise local search engine results for our pro partners on platforms such as Google My Business and Apple Maps by working closely with the Growth team
  • Help implement a link-building strategy via quality web partners, working alongside our Web Traffic Manager and Brand team on certain projects
  • Work with the Product team to help draft functional SEO requirements intended for the Technical team
  • Contribute to UX testing on the website using AB testing tools
  • Report on and analyse actions carried ou

Profil recherché

  • Passionate about SEO
  • Impeccable spelling and passionate about writing
  • Previous experience producing SEO web content, either in a personal or professional capacity
  • Creative thinker: you know how to engage your audience
  • Clued-up on the latest SEO and content creation best practices
  • Open-minded and a team player
  • English speaker / English and french speaker

Déroulement des entretiens

HR interview

Manager interview

Co-founder interview

PS: if applying as part of a study contract, please specify the start and end date of your contract as well as your placement schedule.

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