The job in a nutshell?

We are looking for a Growth manager to join our Marketing team in Bordeaux. On a daily basis, you will be involved in :

• Designing, implementing and optimising acquisition

• Developing the various lead generation channels and deploying inbound and outbound strategies

• Designing and implementing funnel optimisation strategies

• Strengthening the brand through visibility tactics

What you will do?

Main responsibilities

You will lead campaigns to increase the number of users and pony Angels. You will be in charge of identifying, developing & optimising growth channels to drive acquisition and revenue :

• Design and implement funnel optimisation strategies

• Design and implement lead generation strategies: new initiatives to attract prospects and convert leads, testing new approaches to capture existing demand

• Design and implement online marketing campaigns: emailing campaigns, search, CRM, display, native advertising, social media, content development and optimisation, advertising, etc

• Define and implement creative promotions strategies to be spread through viral marketing, or word-of-mouth

• Run special acquisition-related projects in coordination with the Product team

• Participate in the commercial strategy in coordination with the Sales account manager and the Product manager

• Recommend and manage A/B testing

You will be in charge of analysing campaign performances, marketing data, and user feedback (campaign results, conversion rates, traffic, etc.), and building reports to help shape future marketing strategies.

You will be working closely with other teams to share ideas, and feedback & present results.

Profile and qualifications

• A minimum of 2 years of experience in growth management, performance marketing, traffic management or acquisition management

• Passionate about performance marketing and campaign optimisation

• Proven to be self-motivated, self-directed, and eager to take ownership of objectives to ensure they are achieved

• Excellent analytical skills and ability to leverage data to generate creative ideas

Nice to have

• Command of main analytics, automation, advertising and marketing tools is a big plus (Hubspot, Branch, Outreach, Planable, Mixpanel, Hotjar, GA, Firebase, Onesignal, Clearbit, Heap etc.)

• Passion for mobility & sustainability is a plus

Perks, benefits and growth

• Competitive rewards. Competitive base salary. Generous equity packages

• Beautiful offices. We have super nice offices, located in the heart of Paris and Bordeaux

• Flexible hours & work from home. We are flexible and you can organise your time as you wish in order to achieve your objectives, working from home is allowed once a week.

• Office atmosphere. Although work from home is allowed, we promote face to face relations and office work to keep a nice work atmosphere. Regular off-sites, training and seminaries are organised for team building

• Equal opportunity for all minorities, disabilities, gender identity and sexual orientation. Internal initiatives are in place to reduce the pay gap and ensure fair compensation

• All the usual perks. Alan insurance, Swile cards, 50% of transportation, RTT etc.

• MacBooks. We provide all the equipment you need to help you do your job!

• Free snacks and coffee.

• Unlimited acces to pony’s fleet!

• Call with Laura, Talent Acquisition Manager

• Interview with Clarisse, CMO

• Culture Fit