We are looking for a CRO & Experience Specialist to become the architect of our e-commerce (Shopify) growth.

Reporting to the Head of E-commerce, you will own the scientific process of turning traffic into revenue. You won’t just “run tests”; you will own the entire experimentation lifecycle—from data deep diving and user psychology to “no-code” implementation on Shopify.

Responsibilities:

1. A/B Testing strategy & roadmap ownership

• Scientific prioritization: Own the testing backlog. You use structured frameworks (ICE/PXL) to prioritize opportunities, ensuring we focus on high-impact wins rather than random ideas.

• Hypothesis generation: Translate business goals (e.g., “Increase cross-sell,” “Reduce checkout abandonment”) into testable user scenarios based on behavioral psychology and data.

2. “No-Code” implementation & visual merchandising

• Shopify theme mastery: You are a master of the Shopify Customizer. You leverage our existing theme sections and templates to build high-converting page layouts without needing a developer.

• Copywriting & logic: You understand that design is often about the words and the flow. You write persuasive headers, value propositions, and CTAs that fit the layout and drive conversion.

• Rapid prototyping: you sketch quick wireframes, then build them directly in the Shopify editor for speed and efficiency.

3. Advanced data analysis

• Deep dive into GA4, Shopify reports, and Heatmaps (Clarity/LogRocket) to diagnose friction, like why users are dropping off at different funnel steps.

• Statistical rigor: You are the guardian of data integrity. You determine sample sizes and ensure we never call a test “early” based on false positives.

4. Test setup & operations

• Execution: Set up experiments in our testing platform (VWO) with precision.

• Collaboration: Work hand-in-hand with our Operations Manager & QA to ensure complex tests are bug-free before launch and effectively handed over for permanent implementation.

5. Lead gen strategy:

• Own the logic and optimization of on-site lead capture (pop-ups, gamification) to maximize our email database growth.

• Experience: 4-6 years in CRO, E-commerce, Growth, or Site Merchandising. You have a proven track record of lifting conversion rates.

• The “Builder” mindset: You are comfortable building pages yourself. You prefer a page that converts at 5% over a page that looks “pretty” but converts at 2%.

• Tech Stack: Deep proficiency in Shopify, GA4, and A/B testing tools (VWO, Convert, or similar).

• Data-Driven: You don’t get attached to your ideas; you let the data decide. You are comfortable analyzing segments and cohorts to find the truth.

• Bonus: Familiarity with HTML/CSS (to tweak spacing/colors) is a plus, but not required.

• Passion for the healthtech industry is appreciated!

• Send your CV

• Screening call

• Online Cognitive Test

• Case study & In-person interview

• (if necessary) last interview with HR and/or co-founder

At Perifit, we stand for diversity, equality, inclusivity, benevolence and wellbeing for both our clients and our employees.

Advantages :

• Mutual with excellent health coverage (Alan) 100% financed by the company,

• Swile “restaurant tickets”, 60% covered by the company

• Free subscription to Classpass to take care of yourself and your health

• A place where it is good to work in a friendly atmosphere, with spacious offices in the center of Paris. But also a flexible home-office policy ☺