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Paid Search and Social Media Executive CE & MEA - PageGroup SSC

CDI
Neuilly-sur-Seine
Salaire : 35K à 40K €
Télétravail non autorisé

PageGroup
PageGroup

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Le poste

Descriptif du poste

With paid search and social media being important channels within our digital marketing mix, you will be tasked with shaping and executing the paid media strategy for our +10 European & MEA markets. Within the CE & MEA Digital team, you will be the subject matter expert and go-to person for all things paid media.In our Barcelona shared service center, working with a wider marketing community, supported by our global media agency and broader marketing team, your responsibilities will be as follows:

  • Oversee the planning, execution, optimization, and reporting of all paid media campaigns on search, social and display channels.
  • Develop a comprehensive paid search and social media strategy at regional level, aligning it with local country priorities.
  • Collaborate with paid media team members in different regions to create global projects and facilitate knowledge sharing.
  • Act as the primary point of contact for all paid media activities, externally for our global media agency and internally within the marketing teams.
  • Cultivate and manage relationships with our paid media agency and other media partners.
  • Ensure the seamless execution of the overall strategy, exploring optimization opportunities, and delivering regular reports to various internal teams.
  • Provide thorough and insightful reporting on each campaign, extract key learnings, and apply them to future campaigns.

Profil recherché

  • 3+ years of paid search and social media experience. Prior experience with LinkedIn and Google Ads is a must.
  • Ability to develop and execute comprehensive paid media strategies aligned with business goals.
  • Experience in managing paid media budgets exceeding 50k per month is valued.
  • Strong project management abilities, capable of leading initiatives with multiple stakeholders.
  • Proficient in analytics and data-driven decision-making, with the ability to derive insights from campaign reports.
  • Advanced knowledge of analytical tools (Google Analytics and Power BI)
  • Able to work with numbers
  • Fluency in English is a must, another European language is a plus.

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