Marketing Operation Specialist (Alternance/ Apprenticeship)

Résumé du poste
Stage
Paris
Salaire : Non spécifié
Télétravail non autorisé
Compétences & expertises
Analyse concurrentielle
Excel
Scaleway
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Scaleway
Scaleway

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Le poste

Descriptif du poste

Depuis 1999, Scaleway, filiale du groupe Iliad, figure parmi les leaders du cloud computing Européen.

Nous proposons à nos plus de 25 000 clients un catalogue diversifié de 80 produits dédiés à la création, au déploiement et à la mise à l'échelle d'applications de pointe.

Forte d'une équipe dynamique de près de 600 collaborateur(ice)s issus de tous horizons, notre entreprise offre un environnement de travail stimulant et international où se mêlent créativité, innovation et excellence technique.

Situés à Paris et Lille, nos bureaux sont des hubs d'échanges uniques, favorisant la coopération quotidienne de nos Scalers. Ensemble, nous partageons une vision commune : contribuer à la création d'une industrie numérique plus responsable

About the job

As a Marketing Operations Intern, you will support the planning and execution of email marketing campaigns using marketing automation tools, to support customer acquisition and nurturing. As a member of the Revenue department, you will contribute to the growth of our self-serve revenue and sales pipeline. 

Reporting to Margherita di Muaro, Head of Sales and Marketing Operations, you'll contribute to the team’s mission of generating new customers, and create a frictionless experience for prospects and customers.  

We count on you to ramp up quickly by supporting the operational implementation of email campaigns and marketing automation tool. In the future, we'll look to you to support marketers with strategy, execution, and performance review for all email activities and campaigns, as well as provide oversight, processes, and automation to ensure marketing programs run seamlessly.

Minimum qualifications

  • Passionate about technology, innovation, and building the digital futureLove to learn every day.
  • Curious & passionate about the future of cloud computing.
  • Analytical mindset and good knowledge of Excel
  • Excellent command of English and desidered good level of French
  • Preferred Qualifications

  • Previous experience in email marketing and email automation tools is a plus.
  • Comfortable with technically-differentiated products, terminology & industry players.
  • Motivated by being accountable for growth of self-serve revenue and/or sales pipeline.
  • Thrive in an autonomous environment.
  • Responsibilities

  • Email content: editing copy, formatting, creation of templates.
  • Email marketing: A/B testing, segmentation of audiences, email calendar maintenance.
  • Email analytics: Measuring and reporting on email marketing rates, changes in performance, campaign performance, audience reach, and more.
  • Strategy: Propose and execute new tactics to optimize conversions, such as A/B testing to increase CTR and conversion rate, and developing new campaigns.
  • Cross-functional: gather requirements and promote best practices across Revenue team and beyond.
  • Benchmark best practices from competitors: analyze creative strategies and tactics to have a vision of what others are doing in the market.
  • Location

    This position is based in our offices in Paris

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