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Digital Marketing Specialist

Salaire : Non spécifié
Début : 16 novembre 2023
Télétravail occasionnel
Expérience : > 2 ans
Éducation : Bac +5 / Master


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Le poste

Descriptif du poste

We are looking for our Digital Marketing Specialist for the Automotive industry to boost our lead generation activities, feeding a global and growing inbound sales team.

Job Responsibilities: 

  • You will be responsible for all global digital marketing activities for the Automotive vertical ( SEA, display, SEO, email campaigns etc) with a focus on effective and efficient lead generation processes and conversion rate increase.
  • Creation, localization and management of digital marketing campaigns, working closely with the design and sales team.
  • Creation of landing pages and website support as well as continuous improvement of our lead channels and funnels.
  • SEO management from analysis to implementation.
  • Budget management, monitoring, tracking and optimization of all ad campaigns & email marketing funnels.

Profil recherché

  • At least 2 years experience hands-on digital marketing experience, managing PPC campaigns (SEA/SMA).
  • In-depth knowledge of online marketing tools (Google Ads, Google Analytics, Facebook Ads Manager, Active Campaign, Wordpress,…).
  • Proficiency in keyword research, analytics platforms, tracking and performance measurement.
  • Ability to write compelling copy for ads and landing pages.
  • You have very strong analytical skills and like dealing with numbers.
  • You have a results-oriented mindset and proactively communicate key results & learnings to stakeholders.
  • You are curious and like to keep up-to-date with the latest online trends.
  • Excellent written & verbal communication skills in English and professional French.
  • You enjoy working in an international environment
  • You are a team player with an entrepreneurial spirit

Hiring process:

  • Interview with the Talent team
  • Interview with our Marketing Manager 
  • Business Case and restitution
  • Interview with our Chief Revenue Officer

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