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User Acquisition Manager

CDI
Puteaux
Salaire : Non spécifié
Début : 31 janvier 2023
Télétravail non autorisé
Expérience : > 3 ans
Éducation : Bac +5 / Master

Kawarizmi
Kawarizmi

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Le poste

Descriptif du poste

Kawarizmi is currently hiring for a User Acquisition Manager to join our fast-growing team in Paris. We are looking for analytical applicants who are passionate about digital media and data and growth an endless curiosity about the trends that numbers can reveal.

As a User Acquisition Manager working for Kawarizmi, you will be in charge of overseeing the daily operations of particular clients. You will operate as the liaison between the sales team and the Customer Success team in order to deliver our client’s campaigns.

At the same time, you will also be expected to onboard and manage 3 Junior Media Traders. You will be responsible for monitoring their overall performance within the organization, ensuring that they reach their weekly objectives, as well as guaranting that their needs are met both personally and professionally.

Responsabilities:

Day-to-Day:

  • Define User Acquisition and Rengagement strategies
  • Implement and manage successful bidding strategies on media buying platforms (DV360, Facebook ads, Apple ads, Snapchat, Tiktok, LinkedIN etc.)
  • Monitore and optimize performance indicators (CPA, CPI, ROI, ROAS, etc.);
  • Set up tracking through Mobile Marketing platforms like Adjust, Appsflyer or Branch
  • Follow-up of clients (Advertisers and Agencies) in coordination with the sales team.

Analysis:

  • Identify opportunities to grow and scale cross-channel marketing for clients;
  • Analyze data to extract insights and transform those insights into actionnable changes that will accelerate performance;
  • Develop and run iterations to improve performances.

Collaboration:

  • Support 3 Junior Media Trader;
  • Work closely with Customers Success Managers to communicate campaigns strategies, progress and results;
  • Communicate regularly on status, timeline, budget, delivery, performance reporting, and competitive intelligence analysis;
  • Present datas on monthly and quarterly calls to clients, reviewing metrics and optimizations.

What we offer:

At Kawarizmi, you will receive ongoing training through a variety of individual and group formations. You will not only benefit from technical trainings (Google Tag Manager, Google Analytics, Adjust, Appsflyer, Branch) on Programmatic (DV360, Xandr, Meta Business Manager, Tiktok ads, etc.), Microsoft Office, but you will also participate to create a strong culture by taking part in other initiatives including trainings on health and safety.
The objective is to push you to become the best version of yourself, perform better on your missions, and forge stronger bonds with your team members.


Profil recherché

  • 3+ years of similar experience in a similar function
  • Experience managing large monthly budget
  • Experience with Programmatic Media Buying (DV360 highly recommanded)
  • Experience working with Mobile Marketing platforms (Adjust, Appsflyer, Branch)
  • Strong proficiency in Excel (Pivot Tables, Vlookups)
  • Possess strong quantitative and creative-thinking skills. Critical thinking and problem-solving skills are also a must.
  • Strong communication and leader skills. Ability to manage a team.
  • Hihgly organized, motivated and a self-starter

Tools:

  • Excel, Word, Powerpoint
  • Media Trading DSP: DV360, Xandr, Meta ads, Google ads, apple Ads, Tiktok et …
  • Tracking: Google Tag Manager, Appsflyer, Adjust, Branch

This is a full time, permanent employed position in Puteaux.


Déroulement des entretiens

  • An initial interview of 30 minutes with our Talent Acquisition Manager to discuss your motivations and your career path.
  • A second interview with one of your futur CEO to discuss the position in more details.
  • A last interview with the full top management team where we will test your abilities through a case study.
  • A reference check (ex N+1, a client, an actual/ex colleague)

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