Marketing content specialist EN – Martech SaaS BtoB – CDI Paris
inwink

inwink

Marketing content specialist EN – Martech SaaS BtoB – CDI Paris

  • CDI 
  • Paris
  • Télétravail ponctuel autorisé
  • > 2 ans

L'entreprise

inwink

inwink

  • Logiciels, SaaS / Cloud Services, Evénementiel
  • Entre 50 et 250 salariés

Le poste

Marketing content specialist EN – Martech SaaS BtoB – CDI Paris

  • CDI 
  • Paris
  • Télétravail ponctuel autorisé
  • > 2 ans

Cette offre a été pourvue !

Who are they?

inwink is the BtoB event-marketing SaaS solution that allows organizations to orchestrate their physical, digital and hybrid events from an all-in-one platform; it covers the entire BtoB marketing cycle of our clients and allows them to engage their communities throughout the year.

Launched in 2016, inwink is adopted by more than 80 major brands, such as VivaTech, Microsoft, Dell, and BPI France.

Bringing together a team of around thirty employees, we operate like a start-up, where the involvement and added value of everyone are recognized and encouraged!

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Job description

In the BtoB event market, you’ll be responsible for all aspects related to inbound marketing in English. You will promote inwink through the creation of informative and value-added content to help generate international opportunities.

You missions will include:

  • the creation of English content for our international clients, prospects, and partners: blog articles, newsletters, customer testimonials, downloadable resources, sales presentations, etc.

  • the definition, execution, and follow-up on promotional actions through different channels withinternational reach

  • community management on social media platforms (linkedin, twitter).

  • the definition and mesure of KPIs for English content

You’ll work alongside inwink’s head of content marketing, as well as Customer Success Managers, Sales team, and CEO.

Preferred experience

  • You have first experiences in content marketing, ideally acquired in a BtoB environment. Knowledge in Photoshop and InDesign is a plus.

  • You have a good understanding of the needs and expectations of our targets in the BtoB event marketing sector: marketing managers, marketing teams, CEOs, etc.

  • You have a perfect English and can communicate in French in professional and casual context.

  • You have exceptional English writing skills with impeccable grammar, ability to express complex ideas in a simple manner, modulate tone, and have a way with words.

  • You have a strong taste for digital technologies and their ecosystem.

  • Attention to detail and creativity are a must for this position!

At inwink, you’ll find the opportunity to express and develop your talents within a close-knit, ambitious team within a friendly and dynamic atmosphere.

Your responsibilities will evolve according to your ambitions and at the pace of your progress!

Recruitment process

CV et texte de motivation en anglais indispensables !

Après un premier appel avec notre responsable recrutement, vous rencontrerez l’équipe marketing, notre Business Developer internationale, ainsi que la Direction.

inwink

inwink

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