We are looking for a Lead Marketing Manager to join our Revenue Team and build the marketing engine of our B2B SaaS scale-up. Reporting directly to our Chief Growth Officer (Sabrina Meksaoui), you will own all marketing-related topics with full autonomy. This position is a very operational role but could lead to a management role in the future.
Your mission: set up and scale a high-performing marketing machine to support both commercial and fundraising goals across Europe, the US, and Canada by 2026.
This is a strategic and hands-on role, combining Growth Marketing (lead generation, sequencing ABM, performance tracking) with Brand & Field Marketing (visibility, positioning, events management). You will gradually build and lead a marketing team while driving initiatives such as:
Defining and executing our digital, content, and event marketing plan
Generating and nurturing leads for our sales team
Shaping messaging for both customers (ROI, savings) and investors (innovation, AI, automation) in Product Marketing
Managing brand visibility across multiple geographies
Leading our presence at key industry events, including our own branded events, “the RailTech Summit”, the “RailTech Masterclass”, which consists in a series of digital webinars showcasing the latest innovations in the industry.
Collaborating closely with Sales, Product, and Customer Success teams
This role offers a high degree of ownership: you will manage the marketing budget, choose tools and channels, structure the team, and be the main contact for external partners (PR, press, event organizers).
If you are entrepreneurial, data-driven, and motivated to leave your mark by building a marketing engine from the ground up, this role is for you.
Education: Master’s degree in Marketing & Communication, ideally with training in Digital Marketing or Growth Marketing
Experience: Strong background in B2B SaaS marketing, with proven ability to drive both lead generation and brand positioning
Languages: Bilingual French/English (written & spoken), German is a plus
Skills we value:
Data-driven mindset, able to track and analyze SaaS KPIs
Strong prioritization, project management, and organizational skills
Excellent written and verbal communication, with the ability to simplify complex topics
Ability to work in partnership with the Head of Sales to generate MQLs and transform them into SQLs
Entrepreneurial mindset, autonomous, resilient, and results-driven
Curious, proactive, and eager to grow while enabling others
Nice to have:
Previous experience in scaling marketing in an international SaaS B2B enterprise environment
Comfortable with HubSpot, Google Analytics, and marketing automation tools (Lusha, DropContact, Albatross, Lemlist etc)
Interest in the logistics, transport, or rail freight industries
Rencontrez Sabrina, Chief Revenue Officer
Rencontrez Youness, CEO
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