Product Marketing Associate (H/F/X)


Product Marketing Associate (H/F/X)

  • CDI 
  • Télétravail total possible




  • SaaS / Cloud Services
  • Entre 50 et 250 salariés

Le poste

Product Marketing Associate (H/F/X)

  • CDI 
  • Télétravail total possible

Who are they?

Chez Yousign, nous réinventons l’expérience de signature électronique grâce à une solution SaaS rapide, légale et sécurisée 100% européenne.🖊⚡

Fondée en 2013 à Caen par Luc Pallavidino et Antoine Louiset, notre scale-up est présente en France, en Italie 🇮🇹, en Allemagne 🇩🇪 et posera bientôt ses valises en Pologne 🇵🇱 !

Notre objectif ? Devenir le leader européen de la signature électronique en permettant aux indépendants, TPE, PME et ETI, de simplifier leurs flux de travail. 🤸‍♀️

🚀 Pour cela, nous mettons toutes les chances de notre côté :

  • 2019 : nous intégrons eFounders, l’un des meilleurs start-up studio SaaS en Europe,
  • 2021 : nous levons 30 millions d’euros auprès de eFounders et Lead Edge Capital, déjà connus pour avoir investi dans BlaBlaCar, Asana, Zoom, Spotify ou encore Uber.

Nous proposons deux solutions de signature électronique :

  • une web application, prête à l’emploi et accessible de n’importe où,
  • une API (interface de programmation d’application), qui s’intègre facilement dans les logiciels métiers

Un peu de chiffres ?

À ce jour, Yousign, ce sont :

  • près de 140 yousigners en présentiel dans nos bureaux de Paris et de Caen ou en télétravail total (30% des salariés) 👦💻
  • plus de 9000 clients qui nous font confiance quotidiennement 🤝
  • plus de 3 millions de signatures chaque mois 🔝
  • un magnifique taux de croissance annuel, qui fait de nous la scale-up de signature électronique la plus performante d’Europe 💪
Want to know more about YOUSIGN?Company culture, teams, technical stack, jobs... Let's go for an immersion!
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Job description

Our Product organization

You will join our Product team, based on multidisciplinary teams (Product Marketing, Product Management, Design, QA), composed of marketers, developers, UX designers, product managers and more. The PMM team works with the various squads on our eSignature solutions to meet the yearly objectives of the company (OKR).

For each new feature or improvement, we go through a phase of Discovery and a phase of Delivery, where Product Marketing is highly involved.

During the Discovery phase, the aim is to decrease the risks linked to the feature by analyzing our competition, our users’ needs, defining our product-market fit, and gathering all the project requirements and goals.

During the Delivery phase, the goal is to define the right Go-to-Market strategy that will help us reach our goals and deliver value to our users.

Your Missions

We are looking for a talented Product Marketing Associate to work within our Product Marketing team to help launch new exciting features to market to drive demand, and facilitate customer adoption and growth.

Additionally, you will assist Product Marketing Managers in the discovery process - helping to understand our competition and market - and in the development of marketing materials prior to the launch of new products and features. This is a core role at the heart of all our launches with a high impact on all teams, from product to marketing and sales.

A glimpse at your role and responsibilities :

  • Work with the Product Marketing and Product Management teams to define feature launch plans
  • Analyze market trends and competition, help understand our customers
  • Define effective positioning, messaging and value propositions
  • Create sales enablement materials for our sales team to better understand and communicate the value of our products
  • Build the marketing assets to support launches to our users and externally
  • Collaborate with the Marketing team on demand generation strategies
  • Deliver content and messages to facilitate product adoption

Your Profile

  • At least a first experience in Marketing and in the tech industry, with a sensitivity and curiosity for Product
  • You have excellent verbal and written communication skills in French and English
  • You have strong project management and interpersonal skills
  • You’re a go-to person to build a narrative and strong messaging
  • You have a data-informed mindset and an ability to set measurable objectives
  • You have creative skills with a sense of strategic planning

What you will find at Yousign:

  • A dynamic start-up that puts Product first 
  • A management style that encourages autonomy and cohesion, through common Objectives and Key Results (OKR)
  • Top-notch work culture and methods
  • Caring and challenging work environment
  • A remote-first company
  • Regular team events and an annual company meeting
  • The choice to work either full-remote or either from our offices (Paris or Caen) 
  • Numerous perks & benefits, such as: solidarity day offered, remote equipment, great mutual and provident insurance, learning & talent development advantages, CSE, and more! 

Recruitment Process 

  • A first call with one of our Talent Acquisition Managers
  • An interview with Marion, Product Marketing Lead
  • A case study
  • A final round with the VP Product or Product Director
  • Final offer


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