THE ROLE :
Global Digital Manager for LMM Global in Paris
This role is based in our Global LMM team at our OMG office in Paris (Boulogne).
It is a holistic role that covers all digital channels, especially at the planning level - understanding of the channel/partner dynamics, knowledge of the formats, holistic planning, reporting, analysis and insights.
Channels covered are Paid Social, Paid Search, Digital Audio, Display, OLV, CTV.
The role involves an important level of global governance, coordination and roll up of the online activity run at the local level by the local agencies – as part of the global team, the role is about providing global guidance and best practice, and less “hands on activation”.
However, it may also require digital paid media buying and activation across paid social, paid search, programmatic (DV 360) and direct buying.
The role reports to the Global Digital Associate Director; and there’s the opportunity for coaching of more junior team members.
KEY MISSIONS :
1.PCR (Post Campaign Report) for campaigns run globally and locally, including analysis and learnings
2.Campaign Guidelines for specific franchises/collections and key moments of the year
3.Annual consolidated reporting and learnings by channel/platform
4.Support the creation of Paid Social, Programmatic and CTV playbooks and analysis by channel/platform
5.Global campaign activation, optimization, reporting across paid social (Meta, TikTok, LinkedIn, Snapchat, Pinterest), Google Ads (Youtube, Pmax), DV360
6.Client management with the support of the account team
7.Client education when required
THE ATTITUDE :
Passionate, enthusiastic and detail-oriented talent with a holistic approach to digital media planning and reporting.
The candidate must be highly collaborative and with a can-do attitude; always looking to improve the standards of client deliverables.
We are looking for an experienced profile (6+ years) that can work with a high level of autonomy and can independently manage the client, including senior stakeholders.
PROFILE :
6+ years of experience
Fluent in English and French – the role is in English but most of the team speaks French on a day-to-day base.
Digital activation and buying experience in paid social in local market is mandatory. Experience with Google Ads and programmatic buying is also highly recommended.
Knowledge across Paid Social, Paid Search, Digital Audio, Display, OLV, CTV
Proven experienced and comfortable at working on Excel across large volume of data.
Excellent Power Point and Excel skills
Topline knowledge of Asian local platforms is a valuable addition (WeChat, RED, Douyin, Weibo, Kakao).
Great communicator and storyteller; with the opportunity to present in English during digital and in-person meetings.
Previous experience with luxury brands and international accounts is a plus.
Omnicom Media Group s’engage pour la diversité et l’inclusion. Toutes nos offres d’emploi sont ouvertes aux travailleurs en situation de handicap.
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