The goal of the marketing team is to help Trustpair become the world-leading risk management platform for Finance departments, through brand awareness and lead generation.
As part of the Growth team, you will be in charge of generating leads online and optimizing the whole conversion funnel. You will work closely with the Head of Brand & Content, the Growth Outbound as well as the Head of SDR. You will be in charge of:
- Designing and implementing a consistent and performing acquisition funnel, from awareness to purchase ;
- Managing online acquisition campaigns in France primarily, and then abroad; you will be working with the already selected agency for SEO and SEA campaigns ;
- Collaborating with the Content Manager to create the best-performing assets such as blog articles but also image and video creatives ;
- Optimizing the conversion rate on the website through a solid tracking plan, technical performance, AB tests, customer journey analysis, and other techniques ;
- Building acquisition dashboards to provide strategical insights, and iterate fast.
Why join Trustpair 👀
- Scale-up phase with career development opportunities in France and internationally
- Competitive package
- 6 weeks of paid annual leaves per year
- Flexible remote policy
- Inclusive environment with cultural diversity and parity
- Office located in Paris (75010) with free drinks and snacks
- Transport ticket or bicycle mileage compensation
- Health care (Alan Green) and lunch voucher (Swile card)
- 1 team event per month
- Latest in Apple’s equipment or equivalent
- Possibility to order books for free