Typical Business Title(s): Digital Marketing Specialist, Digital Marketing Manager
Definition: Develops and launches marketing efforts for the company through online media and platforms (e.g., social media platforms, emails, digital advertisements, and online videos). Develops concepts to provide visual, web-based marketing to promote solutions to client needs. Maintains a company or brand's online presence, guidance on content use.
D2 applies advanced knowledge of job area typically obtained through advanced education and work experience and may drive other professionals to achieve operational objectives, most of the time in a mono expertise area.
Responsibilities typically include

• Managing projects or processes, working independently with general supervisio
• If people manager, setting goals and objectives for team members and managing performance for achievement of operational result
• If not people manager, broad knowledge of job area is expecte
• Problems faced may be difficult but not always comple
• Ensures policies, practices and procedures are understood and followed by direct reports if any, customers and stakeholders