🧐 Description

Elevo is looking for its Growth Director, a highly strategic and impactful role, in a fast-growth B2B SaaS context. Responsibilities include overseeing all aspects of demand generation, and support to sales operations, to achieve ambitious revenue goals. This role is highly cross-functional which will require both creative and analytical thinking. This role reports to the CEO Etienne.

💪 Responsibilities

• Drive strategy of all paid and non paid acquisition channels, both inbound and outbound
• Build an engine that drives predictable and scalable growth, along with Marketing and Sales
• Own execution of its associated plan, including scope, target outcomes, key metrics and measures, and required inputs and resources to deliver
• Build systems and processes that will track and report on key performance metrics and use data to optimize campaign strategies continually
• Be the owner of the attribution model and multi-touch reporting analysis
• Be the go-to person for CRM management (we are HubSpot power users :)
• Set the stage for , inspire, manage and grow a high-performing Demand Gen team
• Continuously evaluate the performance and ROI of campaigns, adjusting demand tactics and strategy accordingly
• Work closely with product marketing, marketing operations, communication/ content and sales to ensure message optimization and cross-functional alignment
• Work closely with Sales to deploy Outbound campaigns and ensure alignment across team

• You have strong experience in performance marketing (B2B SaaS is a huge plus)
• Excellent grasp of the full spectrum of inbound acquisition channels = SEM (SEO, SEA, SMO) + Marketplaces (Capterra/GetApp), etc.
• Knowledge of latest outbound Sales methodologies and all the associated tools
• Creativity: you relentlessly look for new ideas to improve current channels and unlock new opportunities
• Able step back on lead generation initiatives to provide strategic direction, with a very strong ROI-based mindset
• Willing to be operational and do the activities, then become a leader of the Demand Gen team as the company grows.
• Problem Solving = Outstanding ability to think creatively, strategically, and identify & resolve problems
• Growth Mindset = Willing to learn and improve and be challenged continuously
• Excellent communication, collaboration, and planning skills.
• Proficiency with analytics tools and the ability to do deep data analysis and drive clear and concise recommendations to the Marketing team & Founders
• Leadership & ability to work cross-functionally with other teams
• Teamplayer that enjoys collaborating & confronting ideas without being frustrated

• Call with Etienne (CEO)
• Case study
• Meet several members of the team