CRM Marketing Intern (July 2023)
BlaBlaCar
BlaBlaCar

CRM Marketing Intern (July 2023)

  • Paris
  • Internship 
    Hybrid remote
    Education: Not specified
    Experience: Not specified

    This position was filled!

    Who are they?

    BlaBlaCar is the world’s leading community-based travel app enabling 26 million active members a year to share a ride in 21 countries. Its technology matches drivers with empty seats with passengers heading the same way, so they can share the cost of the trip. With the mission to be the go-to marketplace for shared travel, BlaBlaCar combines carpooling with bus journeys from over 4000 operators to offer a wide choice of affordable and sustainable travel solutions, all in one app.

    In 2022, BlaBlaCar’s trusted community connected 2 million meeting points worldwide and enabled 90 million human encounters. Carpool drivers saved 450 million euros, and all BlaBlaCar’s mobility services contributed to avoiding 1.5 million tonnes of CO2 emissions.

    Job description

    About BlaBlaCar

    BlaBlaCar is the world’s leading community-based travel network, connecting over 100 million members across 22 countries looking to carpool or travel by bus. By sharing rides and filling empty seats on the road, our community avoids 1.6 million tons of CO2 emissions every year (as if Paris was free of road traffic for a year!)

    We are a global and diverse team of 700+ people with 45+ nationalities, and headquartered in Paris. We’re constantly looking for new ways to leverage technology to create a more affordable, convenient, flexible and sustainable way to travel. And we are always on the lookout for people who care about making a positive impact.

    Your Mission:

    BlaBlaCar's Marketing team is seeking a CRM Marketing intern to join its CRM Operations team. The CRM Ops team mission is to be a center of expertise to reactivate and engage BlaBlaCar users through personalized, targeted and ad hoc Marketing communications. The team works across 7 countries.

    This is an excellent opportunity for hands-on exposure to marketing at one of France's fastest-growing scale-up.

    Your Responsibilities:

  • Implementing the campaigns leveraging a cross channel tool (email, push notifications, fullscreens, inbox)
  • Analyzing the performance and building recommendations thanks to reports provided by the data analyst team
  • Helping build a tailored CRM strategy for countries and working hand in hand with the local Marketing Managers to understand their business needs
  • Helping with content creation and lead process coordinating designers and copywriters
  • Contributing to the Benchmarking of our activity by screening CRM best practices from competitors / other actors in the markets, and proposing new ideas accordingly
  • Your Qualifications:

  • A prior marketing or CRM internship would be a plus
  • Masters student from a top-tier business, marketing or engineering program.
  • Be humble, structured, organized, motivated by innovation and a relentless doer 
  • Enjoy working as a team-player and learning from others
  • Highly detail-oriented and capable of managing multiple tasks simultaneously 
  • Strong data and analytical skills
  • Fluency in written and spoken English (French is a plus)
  • *If you don’t meet 100% of the qualifications outlined above, tell us why you’d still be a great fit for this role in your application!

    *Please note that having an internship agreement from your school or university is mandatory. We won’t be able to proceed with your application if you do not have this document.

    What we have to offer:

  • 🌎 An international environment with over 45+ nationalities
  • ⚖️ A hybrid, flexible workplace with family-friendly policies
  • 💡 Learning opportunities via access to training, mentorship, internal development programs, or our weekly team-all BlaBlaTalks and Tech & Product Demos
  • 🤝 Team-building events like our weekly afterworks, breakfasts, our annual Coding Night or Impact Day
  • 🌱 A product and a workplace with a strong commitment to sustainability
  • 🧭 Shared BlaBlaPrinciples that are the foundation of our culture and everyday decisions
  • To know more, check out our 100 reasons to join BlaBlaCar!

    We are dedicated to flexibility, growth and well-being at work:

  • Free unlimited carpooling & bus rides
  • 1 day off per month
  • Local meal plan policies (Swile card in France)
  • 50% transportation paid in France (Forfait Mobilité Durable)
  • Mental health support through Moka.care
  • Interested in joining the ride? Here’s what your hiring journey will look like:

  • A 10-min initial phone call to get to know you a bit and understand your motivation
  • A 45-min interview with Clarisse , our Marketing CRM Operations Lead
  • A 45-min case study presentation (which you will be given 3 days to prepare for) to present to the CRM Ops team
  • *Please submit your CV in English.

    *Our hiring process lasts on average 30-45 days and offers usually come within 48 hours.

    BlaBlaCar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

    BlaBlaCar
    BlaBlaCar

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