CRM Manager (H/F/X)

At Yousign, we are reinventing the electronic signature experience with a fast, legal, secure and 100% European SaaS solution. 🖊⚡

Founded in 2013 by Luc Pallavidino and Antoine Louiset in Caen, our scale-up is now present in France 🇫🇷, Italy 🇮🇹 and Germany 🇩🇪 !

Our goal? To become the European leader in electronic signatures by enabling freelancers and SMBs, to simplify
their workflows. 🤸♀️

🚀 In order to achieve this…

• 2019: we integrated into the eFounders, one of the best SaaS start-up studios in Europe,
• 2021: we raised 30 million euros from the eFounders and Lead Edge Capital, famous for having invested in
  BlaBlaCar, Asana, Zoom, Spotify and Uber.

We offer two e-signature solutions:

• a web app, ready to use and accessible from anywhere,
• an API (Application Program Interface), which can be easily integrated into business softwares

At this time, Yousign is :

• more than 200 yousigners in our offices in Paris and Caen, or in full-remote (+40% are working remotely) 👦 💻
• more than 12,000 customers who trust us on a daily basis 🤝
• over 4 million signatures every month 🔝
• An impressive annual growth rate, which makes us the most successful e-signature scale-up in Europe 🇪🇺

Our Product organization 

You will join our Product team, based on multidisciplinary teams (Product Marketing, Product Management, Design), composed of marketers, developers, UX designers, product managers and more. The CRM Manager (H/F/X) will join our Product Marketing team, that works with the various squads on our eSignature solutions to meet the yearly objectives of the company (OKR).

Role & Responsibilities

As a CRM Manager, you will be responsible for all CRM activities - emails, in-app - for our prospects and customers, and will work closely with our Product, Sales and Marketing teams.

You will help Revenue and Product teams to reach their business goals by advising them on how to interact with their prospects and customers on all channels, throughout the customer lifecycle.

Your Missions 

• Own the customer lifecycle tools and customer base (reachability, qualification, segmentation)
• Support the teams in the execution and follow-up of their campaigns - messaging, segmentation, implementation
• Design and implement, with a “test & learn” and scalable approach, cross-channel marketing campaigns (email, web app push)
• Ensure the coherence, relevance and good rhythm of the campaigns
• Deploy personalized content to improve the customer experience and maximize conversion by “Reaching the right person with the right message at the right time”
• Own the global vision of the customer lifecycle, from acquisition to retention
• Provide visibility to teams on ongoing campaigns
• Monitor and follow key performance indicators on CRM initiatives and guarantee the achievement of our targets on each marketing channel
• Apply a test and learn (AB tests) / continuous improvement approach to the existing system

Your Profile

• You have proven experience of at least 3 years in a CRM Manager or similar role, ideally within a SaaS environment
• You have a deep culture and knowledge of tools (Intercom, Hubspot, Salesforce...) and best practices on CRM topics
• Your oral and written communication skills in French (native level) and English are excellent
• You are a natural storyteller with strong writing skills
• You are business oriented and have an analytical mindset, you’re informed by data and able to turn it into actionable insights
• You are 100% customer-oriented
• You are able to keep the big picture in mind and can prioritize your to-dos properly
• You have strong interpersonal skills with the ability to manage projects across multiple teams

What you will find at Yousign

• A dynamic scale-up that puts Product first
• A management style that encourages autonomy and cohesion, through common Objectives and Key Results (OKR)
• Top-notch work culture and methods
• Caring and challenging work environment
• A remote-first company
• Regular team events and an annual company meeting
• The choice to work either full-remote or either from our offices (Paris or Caen)
• Numerous perks & benefits, such as: solidarity day offered, remote equipment, great mutual and provident insurance, learning & talent development advantages, CSE, and more!

Recruitment Process

1. First call with one of our Talent Acquisition Managers
2. Interview with Marion, Head of Product Marketing
3. Case study
4. Final round with the CPO 
5. Final offer