MYTRAFFIC

After meeting the CEO of La Fabrique à Cookies, Hakim and Gautier (Mytraffic's founders) knew there was a major issue in the retail sector: how can retailers and property investors make the right decisions for their physical networks given the lack of location insights?

Since 2016, Hakim and Gautier have been on a mission to make location data accessible, reliable and actionable, in order to boost the performance of any network or store. After many long hours of work and numerous technological trials, Mytraffic was born. It’s been quite a journey and we are now proud to have 420+ international clients and a team of over 100 hugely talented individuals.

Mytraffic is a hyper growing scale up (+110%/year) supported by a 30 Millions € Series B fundraising round with Axa Venture Partners, Alven and Kernel Investissements in November 2022 to finance its European expansion. Their ambition is to quickly become the European leader in data solutions for commercial real estate. They are now present in 7 different countries (France, UK, Germany, Spain, Italy, Belgium and the Netherlands) and have no plans to stop there.

At Mytraffic, values are at the heart of our corporate culture, all our employee strives to bring these values to life on a daily basis in their work, with their team, and with other employees.

Mytraffic has launched Citizen days to increase its social impact. They now offer 4 days/year to each employee to get involved in an association.

To help their employees find the right mission, they have provided them with a great engagement platform, Day one, which references over 100 associations and 300 solidarity actions.