Product Marketing Manager

Yousign is a major player in the electronic signature market. Our intuitive and legal SaaS solution allows thousands of companies in all industries to send, sign, and store their contracts.

Our pride?

• 40 yousigners in Caen, Paris and in full remote all over France
• We are a passionate and united team
• More than 1700 customers trust us such as Bpifrance, SNCF, Sellsy, Cisco, Konbini and Mention
• Fundraising of €3 million in 2017

Driven by strong growth, our ambition is now to become the European leader!
We are looking for a talented person to strengthen our team and participate in an exceptional adventure! Communication and questioning will be the pillars of the success of our collaboration.

The short history of your role

We are looking for a Product Marketing Manager in charge of promoting our SaaS solutions. Based on our current customers, our best Buyer Personas and those that you feel have potential, you will be in charge of handling marketing campaigns to generate qualified leads.

Your missions

• Analyze, understand and describe precisely what our customer targets are.
• Plan, configure, test and launch effective demand generation campaigns.
• Developing landing pages, emails, nurture campaigns, reporting and list segmentation.
• Generate leads and be accountable for results
• Automate everything you can

For that, you’ll have to:

• Understanding our solutions and being able to present them with confidence.
• In-depth understanding of the functioning and regulation of our activity and the specificities of each country.
• Identify our Buyer Personas and our Ideal Customer Profiles.
• Define customer use cases by industry, team or function.
• Identify segments with potential and find the channels to reach them.
• Define asset strategies, workflows and launch campaigns.
• Analyze and monitor the effectiveness of the initiatives launched and report your results efficiently

At Yousign, we are very demanding towards the people we recruit because it is within a team that you will be integrated.
You have :

• Broad experience across lead generation, and marketing automation
• Strong skills in Inbound Marketing, paid traffic acquisition or sales marketing
• A writing pen that inspires and helps people to move forward
• Experience with Hubspot and analytics tools like Google Analytics
• Ability to understand technical concepts at a deep level and to explain what an API or the GDPR is to a newbie
• Strong communication skills in French and English
• No fancy diploma needed

We work on daily questioning. You must, therefore, be able to understand the reasons for your actions and take a step back to help the existing one’s progress.

Why should you apply?

Benefits

• Workplaces where it is good to live and a great team where there is good understanding and kindness
• Salary transparency based on factors such as job, expertise level, city of work, and number of years of experience. The objective is to define a fair, factual and objective salary.
• Lunchr card for healthy meals :-)
• An outsourced works council that provides access to many advantages throughout France
• Quartely team meetings in Caen, Paris or elsewhere to share the vision and objectives. It is a friendly and important moment for the whole team.
• Coffee and organic fruit every week in Caen and Paris
• Working remotely is possible.

Our team values

• Humility: Making a mistake makes us stronger from the moment that mistake is analyzed to understand it to avoid recreating it. Success and failure are the two sides of the initiative coin..
• Excellence: Can be achieved throughout a process of continuous improvement. We all share a high level of demand, and the ability to question ourselves is key to understanding how to be better.
• Trust: Trust is omnipresent, whether within the team or with our clients. Communication and interaction will be the pillars of the trust we must build from the very first days of our collaboration.
• Pleasure: Taking pleasure daily in each of our missions is essential to experience a human adventure in the best conditions, it is even the basis!

Your futur team

You will join the Marketing Team, currently composed of:

• Alexis, our Head of Marketing and your future manager.
• Matthieu, our content and press relation manager.
• Benjamin, our full remote web integrator.
• Lamine, our Growth Manager

You will also work alongside out design studio composed by Lea (Artistic Director) & Nicolas (Product designer).

1. If your profile catches our eye, you will have the opportunity to interact with our Talent Acquisition Manager for a pre-qualification telephone interview.
2. We will send you a technical test of a few questions to see your expertise as a Product Marketer.
3. You will meet Alexis, your future manager, in a physical interview where you will have the opportunity to show us your talents and your passion for your job.
4. You will meet the co-founders alongside a random member of the Yousign team.

Your onboarding

• Three days in Caen That you won’t forget! What is the program?

  • Discover the Yousign universe: how we got, where we want to go;
  • Our values and the team’s rituals;
  • Our product, its specifications and the ecosystem;
  • The managers of each team for a global vision;
• A professionnal immersion with you team ;
• Breakfasts, lunches and above all, afterworks!
• Immediate side projects to make you feel like Yousigner from the start.

To apply for a job

We are looking for talented, ambitious and creative profiles who want to make history with us. If you are inspired by this job, contact us to discuss it!

More information

• Type of contract: permanent contract
• Location: Paris, France
• Experience: 3-5 years
• possibilily to work remotely