As the first Content and Educational Resources Marketing Manager at Wooclap, you will focus on creating exceptional and interactive content for our current and future users. At Wooclap, we currently produce blog articles, case studies, video tutorials and we just launched our “woobinar” series, where we feature prestigious guests to talk about education-related topics during a 60-minute webinar. We mostly produce English and French content but as we’re expanding in Europe, additional languages might come into the picture soon!

This role will allow you to work collaboratively with the entire Wooclap team and will offer the incredible opportunity to be at the forefront of exciting education-related topics.

What Will You be Doing?

In this role, you will combine strategy, project management and content creation. More precisely, you will:

• Organise, classify, and update existing Wooclap content so that it’s discoverable and accessible whenever it’s needed
• Build Wooclap’s Tone of Voice
• Define a scalable process for content creation in collaboration with other teams
• Develop and manage our content calendar (e.g., blog posts, woobinar, videos, etc.) – that aligns with sales and events priorities. You will work collaboratively with your teammates and users, to keep up with market trends, to identify new content topics.
• Serve as the “editor-in-chief” for all marketing assets, including those created by other teams (e.g., Product Marketing, Sales, etc.) to maintain clear and consistent tone of voice across the board
• Manage multiple content projects from idea through publication
• Produce content (in English and French) such as case studies, blog posts, videos, tutorials, along with third-party copyrighters
• Create and maintain our Help Center articles and product related content
• Edit, proofread, and improve content from all internal and external content creators

Conditions and “perks”

• Location : Brussels
• Full-time position
• Compensation commensurate with experience
• Tickets Restaurants (Meal vouchers)
• Medical insurance
• MacBook Air or PC
• Smartphone of your choice
• Woocredit to buy training material (online courses, books, etc…) to keep learning!

• 1-3+ years of experience implementing a content marketing strategy
• You have exceptional writing (language and grammar) and editing skills both in French and English. Italian or Spanish knowledge a huge plus.
• You have hands-on ability to create a wide range of marketing assets (or you’re willing to learn) such as videos, tutorials, infographics, press releases, etc…
• You enjoy working collaboratively
• You’re interested in process improvement, technology and content management
• Familiarity and interest for all things related to Education and Technology

• 30-minute call to get to know you better!
• Business Case
• Interview Panel with Hiring Manager (Hélène, COO), CEO (Sébastien) and other teammates