Communications Coordinator DACH & Benelux
Velco

Velco

Communications Coordinator DACH & Benelux

  • Permanent contract 
  • Francfort-Sur-Le-Main
  • > 3 years

The company

Velco

Velco

  • Design & Engineering Office, Mobility, SaaS / Cloud Services, Connected Objects
  • From 15 to 50 employees

The job

Communications Coordinator DACH & Benelux

  • Permanent contract 
  • Francfort-Sur-Le-Main
  • > 3 years

Who are they?

Velco designs connected and digital solutions for the e-bike industry.

Created in 2016, Velco’s ambition is to become the European leader in connected and digital solutions for e-bikes by 2024. Its vision is to transform mobility for sustainable development by encouraging the use of e-bikes through connectivity. Its products and software are designed for the actors of the cycle industry, and allow e-bike brands and fleet managers to offer services to their clients, protect from theft, improve the safety of cyclists, and lengthen the lifespan of e-bikes. Velco’s innovations have won prizes like Concours Lépine, the connected object trophy, and Las Vegas CES. Their team works every day to develop innovative urban mobility products.

Velco
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Job description

Your responsibilities will be varied:

  • Communication strategy

  • Participating in drafting our international communication strategy, both online and offline: key messages and actions to implement in order to meet our objectives

  • Building our DACH & Benelux communication strategy with our Communication Manager, taking regional market caracteristics and trends into account

  • Reporting on actions implemented and analysisng results

  • Monitoring budget

  • Press relations & media planning

  • Identifying contacts and managing relationships with market media and journalists in Europe

  • Writing press releases

  • Managing media buying: media identification, contract negociation, content drafting, and follow up

  • Digital communication

  • Leveraging natural and pay-for traffic tools:

    • Website content optimisation for SEO in English and German
    • Mailers
    • Marketing campaigns: Linkedin, Xing…
  • Website webmastering (WordPress)

  • Content

  • Suggesting original and tactical content: videos, photos, articles, etc.

  • Writing and translating content to and from German and English

  • Creating briefs for print projects, understanding how print work operates

  • Other important responsibilities

  • Identifying and participating in the organisation of relevant fairs

  • Participating in creating marketing material for the sales team: presentations, leaflets, etc. working closely with our DACH Sales Manager

  • Monitoring market and communication trends

Preferred experience

And this is the type of person we need:

  • Organised, self-starter, reliable, versatile
  • Strong writing skills in German and in English
  • Good interpersonal skills and oral communication
  • Resourceful and able to work solo
Velco

Velco

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