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Senior Integrated Marketing Manager

Permanent contract
Santa Clara
Salary: Not specified
No remote work
Experience: > 7 years
Education: BAC+3

Pure Storage
Pure Storage

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BE PART OF BUILDING THE FUTURE.

What do NASA and emerging space companies have in common with COVID vaccine R&D teams or with Roblox and the Metaverse?

The answer is data, -- all fast moving, fast growing industries rely on data for a competitive edge in their industries. And the most advanced companies are realizing the full data advantage by partnering with Pure Storage. Pure’s vision is to redefine the storage experience and empower innovators by simplifying how people consume and interact with data. With 11,000+ customers including 58% of the Fortune 500, we’ve only scratched the surface of our ambitions.

Pure is blazing trails and setting records:

  • For ten straight years, Gartner has named Pure a leader in the Magic Quadrant
  • Our customer-first culture and unwavering commitment to innovation have earned us a certified Net Promoter Score in the top 1% of B2B companies globally
  • Industry analysts and press applaud Pure’s leadership across these dimensions
  • And, our 5,000+ employees are emboldened to make Pure a faster, stronger, smarter company as we go

If you, like us, say “bring it on” to exciting challenges that change the world, we have endless opportunities where you can make your mark.

SHOULD YOU ACCEPT THIS CHALLENGE...

Pure Storage is seeking a highly motivated and experienced Senior Integrated Marketing Manager. This role will be focused on developing effective campaign strategies, plans, and leading a cross-functional campaign team to drive brand awareness, customer engagement, and revenue growth. If you are an experienced Integrated Marketer with a passion for driving successful campaigns, we encourage you to apply and be part of the Pure Storage team.

Key Responsibilities:

Integrated Marketing Strategy Development:

  • Develop and lead integrated marketing campaigns
  • Collaborate with cross-functional teams to define campaign objectives, target audience, and key messaging.
  • Leverage market research, customer insights, and industry trends to inform campaign strategies.
  • Identify and prioritize marketing channels and tactics to achieve campaign goals.
  • Assist in the development of campaign budgets and timelines.
  • Evaluate the effectiveness of campaigns through KPIs and metrics, making data-driven adjustments as needed.
  • Help manage the integrated campaign budget effectively, ensuring optimal allocation of resources for maximum ROI.

Stakeholder Collaboration and Communications:

  • Drive many of the cross-functional campaign rhythms and workflows that underpin a strong integrated marketing motion
  • Develop and implement internal communication programs to ensure alignment and engagement across the marketing organization and our stakeholders.
  • Foster a culture of transparency and open communication within the marketing team.
  • Communicate campaign strategies and results to executive leadership.
  • Collaborate with cross-functional teams to ensure integrated and consistent messaging.
  • Continually optimize workflows with cross functional marketing teams and help manage change to ensure overall alignment process for campaigns/ programs (MOPS, Digital, Web, Email, Brand).
  • Build and maintain strong relationships with external partners, agencies, and vendors as necessary.

WHAT YOU’LL NEED TO BRING TO THIS ROLE...

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
  • Proven track record in integrated marketing and campaign strategy development, with a minimum of 7 years of relevant experience.
  • Strong understanding of B2B technology marketing, preferably in the IT, data storage, or cloud computing industry.
  • Excellent communication, interpersonal, and leadership skills.
  • Demonstrated ability to lead cross-functional teams.
  • Proficiency in marketing technology tools and analytics.
  • Strategic thinker with a data-driven approach to decision-making.
  • Exceptional project management skills.
  • Experience with internal communications and employee engagement initiatives is a plus.

You will be based in Santa Clara, CA OR Bellevue, WA. As this is an office-centric role, you are expected to be present in the office for 3 days a week. As outlined in Pure's Hybrid Work Policy, there will be variations over periods of time, depending on business need.

The annual base salary range is: $149,000– $251,000. Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.

This role may be eligible for incentive pay and/or equity.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events - check out purebenefits.com for more information.

#LI-HYBRID, #LI-ONSITE, #LI-TF1

BE YOU—CORPORATE CLONES NEED NOT APPLY.

Pure is where you ask big questions, think differently, and make an impact. This is not just a job, but a place where you have a voice and can accelerate your career. We value unique thoughts and celebrate individuality, and with ample opportunity to learn, develop yourself, and expand into different roles, joining Pure is an investment in your career journey.

Through our Pure Equality program, which supports a flourishing field of employee resource groups, we nourish the personal and professional lives of our team members. And our Pure Good Foundation gives back to local and global communities through volunteering and grants.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events.

PURE IS COMMITTED TO EQUALITY.

Research shows that in order to apply for a job, women feel they need to meet 100% of the criteria while men usually apply after meeting about 60%. Regardless of how you identify, if you believe you can do the job and are a good match, we encourage you to apply.

Pure is proud to be an equal opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

If you need assistance or an accommodation due to a disability, you may contact us at TA-Ops@purestorage.com.

APPLICANT & CANDIDATE PERSONAL INFORMATION PRIVACY NOTICE.

If you're wondering how or why Pure collects or uses information you provide, we invite you to check out our Applicant & Candidate Personal Information Protection Notice.

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