Want to join a fast-moving company, work among convivial teams, and take part in the global growth strategy of one of the most prestigious and comprehensive portfolios in the wine & spirits industry? We are looking for a CDD - Global Prestige Creative Content Senior Brand Manager ! You will be based at The Island, our office in central Paris.
This job position sits within the global Communication & Content team part of the Prestige Business Unit which includes Maison Perrier-Jouët & GH Mumm, our champagne brands, Château Ste Marguerite, our wine brand, and luxury spirits (Martell Cognac, Royal Salute & Midleton whiskies).
Your key missions:
You will be responsible for working directly with our lead markets to bring to life our Prestige brands positioning staying true to their DNA & delivering best-in-class content. You will work closely with key markets to create compelling content and communications with a strong focus on digital and social engagement.
Strategic planning
Anticipating consumer trends and utilising knowledge of the consumer to generate a strong year-round plan, for the right content across the right platforms
Identify insights, areas of opportunity- people, platforms, partnerships- and relevant conversations for the brand to be part of across its core market focus to drive strong impact, engagement & relevancy for the brand
Support in the development of clear content framework & roadmap for the brand, to further drive the core brand purpose and bring it to life in a tangible way through communication
Production of content
Produce strategic brand assets, institutional, storytelling campaigns and digital appropriate content
Lead content production from brief to final output, ensuring a coherent creative strategy and impactful content storytelling working with agencies and production houses
Coordinate with drive markets and internal / external stakeholders to deploy brand assets with consistency
Manage the global assets usage rights and renewal
Responsible for managing the project related budget
Responsible for leading the legal and contractual parts of the project, with internal and external legal teams
Amplification
Review media & amplification plan with local markets to ensure impact & provide recommendation
Work collaboratively with digital team to ensure relevant content for digital channels
Work with insights team on post-test research of campaign and recommend optimisations if / when required.
CDD – 6 months
Starting date: ASAP
If you recognize yourself in the description below, don’t wait to apply!
5-7+years experience in spirits, drinks, luxury, hospitality or any other lifestyle brand
Are consumer-centric, understand modern luxury & craft, proactively assess brand needs, transforming understanding of consumer insights into actionable strategy & content
Are curious and can extract insights & trends to inform future creative development through strong strategic thinking
Have an eye for luxury strong sense of style & aesthetics
Have a passion for content development- strong expertise and full knowledge of the process from conception to production (3+ years content development experience)
Are an inclusive decision maker – managing upwards, sharing information and working collaboratively
Are a hands-on project manager with strong organizational & analytical skills, the ability and experience working with an array of data types – sales, financial, social, search, survey, and confidence writing and presenting to internal and external audiences with the ability to bring the audience with you
Wait, there’s more…
We offer you an outstanding and collaborative workplace that embodies our sharing & conviviality culture, the possibility to work remotely (up to 2 days a week), a very complete mutual insurance, an attractive compensation including profit-sharing, the possibility to train daily, employee events…
Pernod Ricard is committed to offering equal opportunities to all talents. Our recruitment methods focus on skills and competencies.
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