2000
Nicolas and Gabriel create IWD
IWD
Organization / Management, SaaS / Cloud Services, Supply Chain
Paris, Brooklyn, Haarlem, Los Angeles, Lyon, Timisoara
Past and future
Their story
IWD is first and foremost a vibrant team of 100 "Retail Thinkers" spread across Europe, Asia, and America.
IWD is especially known for its SaaS platform that assists brands at every stage of the merchandising cycle by enabling them to execute their merchandising strategy in-store efficiently and instantly, improve customer experience, and significantly boost sales.
The key features include:
Planning collections and simulating point-of-sale in 3D Easily creating 2D and 3D merchandising guidelines in just a few clicks and sharing them with the entire network Communicating effectively and in real time between the headquarters and in-store teams Over 500 brands trust IWD: L'Oréal, Estée Lauder, Richemont, Coty, LVMH, The North Face, Patagonia, Vans, Nike, Hermès, Shiseido, and more…
2004
Shiseido needed a tool to create planograms: IWD DISPLAY
2008
The first subsidiary opens in New York City
2012
IWD App is born
2017
Expansion into new time zones: Asia and West USA
2020
IWD acquires 100% of Visual Retailing
2022
All IWD services in one place: IWD PLATFORM
Leur vision
IWD is the only international company offering a unique SAAS platform to manage the entire merchandising cycle with strong vertical expertise.
WHY? To enable brands to achieve consistent imaging and effective merchandising strategies (sales).
HOW? A comprehensive SaaS platform that allows brands to manage the entire merchandising cycle, from the early stages of strategy to placing products in the hands of consumers.
WHAT? We create user-friendly merchandising software.
Company values
The values of IWD, agile, focused, and different, reflect its mindset and corporate culture, mirroring the philosophy of its founders. Each employee enriches the group with their personality and passions, contributing to the eclectic and friendly atmosphere of an agile and approachable scale-up.
AGILE 💡
Adaptability, expertise, innovation
FOCUS 🔎
Client centric, experience, reliability
DIFFERENT 💥
Uniqueness, happyness, energy
Europe
Paris & Harleem (Pays-Bas)