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Digital Marketing & Growth Manager

Permanent contract
Paris
Salary: €40K to 55K
Starting date: March 08, 2020
Occasional remote
Experience: > 2 years
Education: BAC+3

Didomi
Didomi

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The position

Job description

We are looking for a motivated, well-rounded, smart digital marketer to help Didomi become a globally leading player in consent & preference-management. We operate on a SAAS model and our clients (web & app publishers, digital marketing professionals, brands’ CRM departments, data protection officers, ecommerce agencies…) are choosing us because they need a trusted, innovative partner to help them manage their audience & customer data.

We need YOU to grow our online reputation, generate high-quality demand, feed our lead pipeline, build world-class lead-to-deal operations, optimize whatever should be optimized to move down the funnel and eventually generate recurring revenue (closing is done by our Sales teams).

This will involve a wide variety of tasks - because we are heavily investing in digital marketing - including…

  • propose a digital marketing strategy, you will have wide autonomy
  • choose, structure and manage our SEA efforts (which are already performing well)
  • improve our website UX and SEO in order to convert quality traffic into demand
  • own our social media channel’s advertising accounts to execute targeted campaigns
  • participate in content-driven demand generation efforts across channels you will select
  • coordinate digital asset creation (landing pages, content, video…) and its dissemination
  • propose data-driven growth opportunities, to develop in-house or with partner agencies
  • build a smoothly operating tech stack, run it flawlessly from traffic generation to lead nurturing
  • set-up and run reporting on results & KPIs, use your intelligence to challenge us regularly.

In essence: You will own our web presence and turn into a demand-generation engine. You will work for our Business Development Representatives and Sales teams, who are craving for leads to turn into business, and for our Leadership teams, who is keen to contribute with high-quality content for you to push out.


Preferred experience

We are looking for someone who is creative and analytical, who has B2B business accumen and will raise the level of our digital presence. You should know how marketing works and how it brings value to organizations, beyond being just a “budget spender”. Budget is important, but results are even more!

You should have excellent knowledge of what drives (digital) marketing results: traffic analysis, search engine optimization, search marketing, conversion optimization, website management, A/B testing, user journey optimization, email nurturing, marketing automation, lead scoring, CRM management… We are not yet using all of the above, but it’s highly likely that you will at one point in your role as Digital Marketing Manager.

Please send us a résumé with some key achievements you have delivered so far. Ideally, you have degree in business and experience in tech. As long as you speak French and English (any additional language will be greatly appreciated) and are motivated to join a fast-growing tech startup with global amitions, please apply. We want a curious, open-minded and digitally savvy person to join us.


Recruitment process

  • Interview with Head of Marketing
  • Small case study focused on Didomi
  • Interview with a co-founder (VP Sales, CEO, or both)

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