This position is no longer available.

Social Media Manager

Permanent contract
Paris
Salary: Not specified
Starting date: October 29, 2023
A few days at home

Bagatelle Group
Bagatelle Group

Interested in this job?

Questions and answers about the job

The position

Job description

Duties and Responsibilities

Social Media

  • Develop and implement social media content strategies to the highest standards and in line with the company’s DNA & editorial policy on the following accounts:

  • Instagram (Bagatelle Miami, Bagatelle London, Bagatelle Saint-Tropez, Bagatelle Saint Barths, Bagatelle World, Bagatelle Mykonos/Sunset Plaza/ITA).

  • LinkedIn.

  • Tik Tok.

  • Google business of each restaurant.

Community Management

  • Social media audit & strategic recommendations.

  • Identify the drivers of the community’s engagement and optimize & develop the latter.

  • Set up an editorial schedule.

  • Produce and publish content.

  • Guarantee consistency of the editorial line and messages on social media.

  • Collaborate with each location’s project manager and gather necessary information & content to be highlighted depending on current events.

  • Constantly monitor social media in order to anticipate & adapt the content & the positioning to future trends (content & format, knowledge on algorithms’ development).

  • Supervise social media trainee (captions, posts grid, stories, replies to DMs & comments).

Content production

  • Supervise the production of exterior issued content (coordinate with photographs & video makers, shooting schedule, creative brief on future content, manage post-production of photos & videos with the Communications Manager’s approval & develop the content grid).

  • Create internal issued content (daily positioning in line with brand’s DNA/current events/the community, reflection of static flyer’s and videos’ brief with the Communications Manager and the Artistic Director, writing google posts & LinkedIn posts).

Paid

  • Coordinate the paid agency for Meta & Google (define the strategy with the communications manager, brief the agency on important information & news, coordinate the content requests, follow-up campaigns & results).

Influence

  • With the communications manager, define the influence strategy in line with the brand’s DNA & the recruitment’s objectives.

  • Selection of profiles.

  • Coordinate the operational set up on all locations.

  • Follow-up KPIs & monthly reporting.

  • Analyse results from social media actions & identify an improved version.

Reporting

  • Weekly & monthly reporting set up (Instagram, LinkedIn, Google business).

  • Define, follow-up and analyse KPI’s on a weekly, monthly & annual basis and use the data to improve visibility and convert traffic into turnover.


Preferred experience

About you

You will have experience in people management, customer service and a full understanding of day to day operations :

  • Minimum 4 years’ experience on similar missions.

  • Bilingual in English.

  • Creativity, reactivity, adaptability and attention to detail.

  • Be comfortable with numbers for a better course of action.

  • Copywriting competences.

  • Graphic, photograph & video editing competences.

  • Used to working in dynamic & international environments.

  • Good interpersonal skills to ensure smooth communication with the communications manager & each location’s project managers.

Overall, your ability to create a culture of team engagement and service excellence will be key to this role along with your aspiration to grow the business.

Want to know more?