Senior Marketing Automation Manager

Shrnutí práce
Plný úvazek
Paris
Plat: Neuvedeno
Několik dní doma
Dovednosti a odbornost
Generovaný obsah
Nástroje pro automatizaci marketingu
Spolupráce a týmová práce
Serverless
Scaleway
Hubspot

Scaleway
Scaleway

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OUR STORY:

🇪🇺 Join Scaleway and shape the sovereign cloud of tomorrow !

Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies.

Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity, flexibility, and technical excellence, we have become one of the leading players in Europe in the sector.

With the rise of artificial intelligence, we have strengthened our commitment, supported by the Iliad Group, which is investing €3 billion to develop a serious, sovereign AI alternative to American and Asian giants.

Every day, thanks to our rich catalog of products and services (bare metal, containerization, serverless, AI, etc.), Scaleway proudly serves 38,000 private and public sector clients, from Photoroom to Mistral AI, Golem AI, and ADEME.

📍 Our offices are located in Paris, Lille, Toulouse, Bordeaux, Rouen, Rennes and Lyon.

WHY WE NEED YOU ?

Our growth is driving us to strengthen our Marketing team to structure, deploy, and evolve our multi-channel automated campaign architecture in a fast-scaling B2B environment where customer journey orchestration is a key strategic lever.

Your mission will be to translate marketing and sales priorities into structured, measurable, and high-performing marketing automation strategies with a strong focus on ABM and lead nurturing, in order to ensure campaign consistency and efficiency at every funnel stage while accelerating business impact.

YOUR FUTURE TEAM : 

We work in a collaborative and international environment where the diversity of Scalers, combined with a spirit of sharing, helps bring new projects to life every day, advancing our ambitions together.

You will be part of a team of 3 people, collaborating closely with the Lifecycle Marketing Manager, Marketing Campaign Specialist, and Senior Marketing Ops Manager, while aligning with Field Marketers, PMM, Content, and Sales teams. This team is focused on orchestrating complex B2B customer journeys, deploying advanced ABM strategies, and ensuring robust campaign governance within HubSpot and supporting tooling.

YOUR DAILY ROUTINE :

Tasks

- Translate marketing and sales priorities into structured, scalable marketing automation strategies, with a focus on ABM and lead nurturing.

- Draft functional specifications (workflows, triggers, segments, scoring, governance rules).

- Collaborate closely with the Senior Marketing Ops Manager to deploy, test, and maintain advanced automated workflows in HubSpot.

- Implement and monitor dashboards to analyze and optimize workflow performance.

- Orchestrate ABM strategies with targeted content, multi-channel sequences, and prioritization logic in alignment with Sales.

- Govern campaign orchestration, managing conflicts, prioritization, and documentation across active journeys.

- Document and train teams on automation standards, ABM mechanics, and advanced campaign logic.

- Analyze campaign performance (conversion, pipeline influence, cycle time) and recommend optimizations.

- Support and coach Campaign Specialists on advanced multi-touch and nurturing logic.

ABOUT YOU: 

🎯 Soft Skills : 

🌐 Collaboration: You align teams around automation

🧩 Structure: You organize complex marketing flows

📊 Analytical: You drive insights into actions

🚀 Initiative: You launch impactful workflows regularly

🗣️ Pedagogy: You simplify advanced campaign logic

🛠 Hard Skills :

🛠️ HubSpot Mastery: You build scalable automation

🎯 ABM Strategy: You tailor multi-channel engagements

📈 Workflow Design: You structure conversion journeys

📂 Documentation: You formalize and share learnings

Optimization: You improve performance systematically

WHAT YOU WILL FIND AT SCALEWAY ++++

Hybrid work: We offer up to 3 days of remote work per week.

Offices: Our offices are spacious, dynamic workspaces with bold design, conveniently located near public transport. Most of our offices feature outdoor spaces (terraces) and bike parking facilities.

Dining: Our chef provides a healthy meal service at the headquarters, and breakfast is available across all our sites year-round. Scalers working from regional sites enjoy a Swile card for lunches.

Well-being commitments: Whether it’s access to a gym, daycare places, or discounted services for caring services, Scaleway is committed to supporting Scalers in maintaining a balanced life.

International environment: With dozens of nationalities, Scaleway offers a stimulating environment where English is as widely spoken as French. 

Career & Mobility: Our managers value internal mobility, and opportunities to transition to other entities within the Iliad Group are accessible to all Scalers.

🚀 Why join the Scaleway adventure ?

 ✔ A rich and diverse product offering : Scaleway offers over 100 public cloud products in IaaS, PaaS, and AI.

A cutting-edge technical environment : Scaleway provides modern infrastructures, including high-performance bare metal servers, to tackle exciting technical challenges.

Commitment to responsible cloud : Scaleway is dedicated to a more responsible cloud, with data centers powered solely by renewable energy since 2017, minimizing our ecological footprint and holding top-level certification.

At Scaleway, we are committed to building an inclusive and respectful workplace where everyone has a fair opportunity to thrive.

All applications are considered with care, regardless of age, gender, sexual orientation, ethnic or social background, religion, disability, or any other characteristic.

We believe great ideas come from everywhere, and everyone which is why you should definitely apply. 

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