Lead Growth Marketing

Job summary
Permanent contract
Paris
A few days at home
Salary: Not specified
Skills & expertise
Leadership
Collaboration and teamwork
Looker
Amplitude
HubSpot

Welcome to the Jungle
Welcome to the Jungle

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Questions and answers about the job

The position

Job description

You will be responsible for Growth strategy and execution at Welcome to the Jungle, across both B2B and B2C segments, aligned with priority markets (FR, UK, US).

Your role is to lead acquisition (organic and paid) and CRM with a data-driven, experimental approach to generate scalable, profitable growth across the entire funnel.

Responsibilities

Define and manage the Growth roadmap: acquisition, activation, retention, expansion.

  • Manage and optimize paid (SEA, social ads, retargeting, etc.) and organic channels (SEO, referral, email, landing pages).

  • Own the marketing stack and tracking (CRM, automation, analytics, attribution).

  • Identify and test new growth levers (A/B tests, multichannel campaigns, tailored funnels).

  • Coordinate acquisition strategy with local marketing managers.

  • Collaborate closely with brand, product, sales, and data teams.

  • Report performance and experimentation KPIs to the VP of Growth & Marketing.

Internal Collaboration

  • Marketing Managers, Brand

  • Sales Ops, Product Marketing, Data

  • Leadership team on growth objectives


Preferred experience

  • +5 years of experience in digital marketing or growth, ideally in a SaaS or marketplace environment.

  • Proven experience managing acquisition campaigns and owning the full funnel.

  • Proficiency with tools such as HubSpot, GA4, Looker, Omni, Amplitude, or equivalents.

  • Strong analytical skills and an experimentation mindset.

  • Leadership and the ability to rally a team around impact and test-and-learn.

  • Fluent in English (international team).

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