Welcome to WeWard 👋

At WeWard, our mission is simple: motivate people to walk more every day, thanks to a mobile app that rewards real-world activity.

Today, millions of users across Europe, US, and beyond walk with WeWard… and we’re just getting started!

We’re a fast-growing, product-driven company, where impact, execution speed, and ownership really matter. You’ll work with passionate teams across Tech, Product, Marketing, and P&L, all focused on building experiences that users genuinely love.

Your role 🚀

We’re hiring a hands-on digital marketer to own the execution and performance of marketing campaigns across two key business touchpoints: the Redeem page and WeCards.

Your main mission: design, execute, and continuously optimize digital campaigns.

This role is ideal for someone who enjoys hands-on execution and digging into metrics to understand what works, and what doesn’t.

The role sits within the P&L team and reports to Justine, our VP of Operations.

Scope & Responsibilities:

Digital campaigns & communications

• Create and execute digital campaigns to millions of users (in-app communications, emails, push notifications)

• Copywriting

• Coordinate launches with Growth, Design, and Social Media teams

Business & performance ownership

• Contribute directly to driving revenue and retention across WeCards and the Redeem page

• Analyze results, and share clear and actionable insights

• Work closely with P&L and Growth teams to align marketing actions with business goals

User experience & quality control

• Ensure the Redeem page is visually clear, consistent, and effective

• Continuously suggest improvements based on data and user behavior

Tools you’ll work with 🛠️

• Notion

• Mailjet

• Figma

• Amplitude

• Excel

• … and many more!

Why join us 🐼

• A real impact on a product used by millions

• A role combining marketing, business, and product thinking

• High ownership from day one

• A caring, ambitious, and friendly team

• Offices where collaboration actually happens (with snacks and good coffee ☕)

Who we’re looking for 💪

• 1–2 years of experience in digital marketing or a similar role

• Comfortable with:

  • Copywriting & editorial tone

  • Campaign execution and deadlines

  • Analytics and performance tracking

• You’re detail-oriented, proactive, organized, and fast in execution

• You bring creativity to your work and enjoy coming up with engaging ideas and messages

• You enjoy cross-team collaboration and don’t hesitate to ask questions

• A plus: you have a strong interest in productivity tools, AI, and digital products

• Graduated with a Master’s degree (Bac+5) in business, marketing, communication, or from a top-tier university

Recruitment timeline 🧭

• Around 30-min call with Kaënaath, our Talent Acquisition Specialist. Together you’ll talk about your expectations and experiences, and she’ll introduce you to WeWard

• Around 30-min call with Justine, your future manager and VP of Operations. Here you’ll go in detail about the role’s missions

• A case study followed by a 1-hour debrief with Olivier (General Director), Clément (Partnership Manager), and Justine, including time for mutual feedback

We finish with a tour of our offices to introduce you to other members of the team. And finally, if all goes well… Welcome! 🎉