Sales Specialist Retail Media F/M

📍 Madrid, Spain
👉 Permanent contract
📅 March 2026

VALIUZ: WHO ARE WE?

Founded in 2019, Valiuz is a technology alliance built on collective intelligence. We harness data as a strategic asset to drive innovation and transform the retail industry.

With over 20 powerful and complementary partner brands (including Leroy Merlin, Décathlon, Auchan, Kiabi, and Boulanger), Valiuz pools and leverages data to enrich customer knowledge and enhance the personalization of shopping experiences. In France, the company has an unparalleled customer database, making it the largest and most diversified source of information available today.

Valiuz also connects brands with consumers at the point of purchase—both online and offline—through its omni-channel, omni-market Retail Media solution. This offering covers the entire customer journey, from profiling and on-site, off-site, and in-store activation to CRM and ad performance measurement.

Thanks to our data-driven approach, Valiuz empowers brands to deliver more relevant customer experiences, helps advertisers optimize their investments, and allows consumers to benefit from better-targeted, more responsible advertising.

Already present in France, Italy, Poland, and Spain, the company aims to quickly become the European leader in data and Retail Media.

Key Figures:

Founded in 2019 | +350 Employees | Present in 5 countries

WHAT SHOULD YOU KNOW ABOUT YOUR FIRST MONTHS?

Your main challenge will be to be able to establish strong and trusting relationships with clients and media agencies by making value propositions that grow the business working hand in hand with both Sales and Ops team members

WHY SALES TEAM MEMBERS ARE HAPPY AT VALIUZ?

We celebrate each success and events ... and every celebration must include your best speciality: surprise us with your best receipt!

Natalia, sales team manager, give the confidence to work independently and take on challenges without fear of making mistakes. We firmly believe in the value of boldness as an engine for growth.

As Kenia puts it: "Being part of the sales team at Valiuz means having the freedom to design your own strategic roadmap and manage your business relationships, always with the support of the team and the vision of our organization"

WHAT WILL BE YOUR MISSION AS A SALES SPECIALIST?

Within a dynamic team, you will play a key role in our rapidly growing team in Spain.

As a Sales Specialist, you will be the face of our Retail Media business for our clients (suppliers and marketplace sellers of Leroy Merlin).

We have adopted a structure that empowers you to own the entire commercial relationship. You will be a strategic partner for our clients responsible for identifying opportunities, closing deals, nurturing the relationship in order to help our clients grow and succeed in cooperation with Leroy Merlin.

You will work hand-in-hand with our dedicated AdOperations team, who will handle the technical setup, trafficking, and data extraction, allowing you to focus on business, strategy, and client satisfaction.

In this role, your responsibilities will include:

1. New Business Development

• Identify and approach potential clients among Leroy Merlin’s suppliers and Marketplace sellers, utilizing existing contact lists and market research.

• Collaborate closely with Leroy Merlin’s teams to identify trade opportunities and align media offers with their commercial calendar.

• Create and deliver compelling sales presentations that educate clients on the value and benefits of Retail Media.

• Negotiate commercial terms and close deals that maximize value delivered to our clients.

2. Account Management & Strategy

• Build and maintain strong, long-term relationships with your portfolio of clients, acting as their trusted advisor.

• Analyze client needs and expected results to prepare adequate media proposals based on the Valiuz product catalog.

• Develop case studies based on successful campaigns to help convince new advertisers.

• Review post-campaign reports (provided by the Ops team) to extract business insights, present them to the client and identify up-selling opportunities.

• Propose optimized media plans for future campaigns or "always-on" strategies.

3. Process & Collaboration

• Brief the AdOperations team in a standardized and organized way to ensure they have everything needed to execute the campaign flawlessly.

• Document sales progress and manage the pipeline.

• Help to develop procedures and tools in order to optimise the workflow.

WHO ARE WE LOOKING FOR?

We are seeking a confirmed profile in digital advertising sales or digital media planning (experience at a media agency, publisher, or ad network). 

Whats is the most important for us? 
You are comfortable analyzing and reporting data, KPIs, and working with files and dashboards that allow you to analyze your account as a basis for decision-making and defining the commercial strategy with each supplier

Your profile will be also a perfect match for our environment if you recognize yourself in the following:

• You have a keen commercial sense, you are reactive, rigorous, self confident and convincing. You understand the "Consultative Selling" approach.

• You have excellent interpersonal skills and can navigate complex relationships (Client – Retailer/Buyer – Agency).

• You are familiar with CRM tools (Salesforce) and an understanding of marketing goals, digital media environment, digital ad formats and different media strategies.

• You are fluent in Spanish and have professional proficiency in English (required for cooperation with HQ and international teams).

We also value profiles with an experience in the Retail Media area. 

THE #1 SKILL YOU WILL MASTER WITH US:

In-depth knowledge of the assigned market based on data, as well as multifunctional communication in an international work environment.

THIS IS YOUR SIGN TO APPLY IF THIS MINDSET RESONATES WITH YOU:

You will thrive in this role if you are passionate about challenges and grow the business by putting the customer at the heart of your business strategy with the brands

WHY JOIN US?

To be part of an exciting, growing and challenging project within a tech company that will allow you to work independently, supported by a team of people eager to listen and learn from you.

By joining Valiuz, you will:

• Have the ownership of the client relationship end-to-end, giving you full control over your success and commission potential.

• Join a company with European ambitions and our enthusiastic team with a "scale-up" spirit and participate in the acceleration of a fast-growing market.

• Work in an innovative and stimulating environment and with a technological alliance of major brands (Leroy Merlin, Alcampo, Decathlon) within the multinational organization

• Be part of an exciting human and technological adventure.

• Benefit from perks that align with your motivation: remote work, access to training, a dedicated day for volunteering, etc.

If you are passionate about data and retail media and are looking for a new challenge, join us in building the future of data-driven retail!

HOW TO JOIN THE VALIUZ ADVENTURE?

After you apply for this position, our team will review your profile. The most relevant candidates may be contacted to discuss your experience and career goals.

If there is a good match, we will start the recruitment process, which generally includes the following steps:

• A discovery call with your future manager.

• An in-depth interview with a member of the management team.

• A final meeting with a member of the HR team.

This process may be adjusted based on the specific needs of each recruitment.

Our company is committed to diversity and inclusion. We are an inclusive employer and carefully review all applications.

See you soon!