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Product Marketing Manager

Permanent contract
Nanterre
Salary: Not specified
No remote work
Experience: > 2 years

VusionGroup
VusionGroup

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The position

Job description

Reporting directly to the Director of product marketing, you’ll be responsible for planning and delivering product launches and go-to market plans. You’ll have for missions:

  • Managing of product marketing activities for a given set of solutions from ideation, to launch and throughout the solutions’ lifecycle
    • Translating the technical aspects of the solutions into customer-oriented benefits
    • Leading targeted conversations with other departments (Product management, R&D…) to define solution scope and a collective go-to-market approach
  • Collaborate with Product owners, Marketing, and Sales in order to drive the solution messaging, positioning in the portfolio, and determine the adequate go-to-market approach
  • Planning and delivering comprehensive go-to-market packages incl. delivering internal and external content, trainings, playbooks and toolkits.

Preferred experience

  • 2+ years of experience in Product Marketing, or Digital Marketing or as Marketing Generalist working with Products
  • Previous experience working with Sales
  • Preferably some experience in Digital marketing, with an understanding of existing digital vehicles ie. social media, email marketing, sharepoint…..
  • Strong written communication skills and ability to synthesize complex information into clear and concise presentations and plans

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