Founding Marketing Lead

Permanent contract
Paris
A few days at home
Salary: €50K to 60K
Experience: > 2 years
Education: Master's Degree

Licorne Society
Licorne Society

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The position

Job description

A fast-growing startup in LegalTech is looking for a Founding Marketing Lead to join their team.

This is a dual-nature role. Most people are one or the other. We need both.

  • The Storyteller : Crafts narratives that make legal teams stop scrolling. Has a felt sense for tone, rhythm, and what is off about a piece before anyone can articulate it. Turns a client transformation into something peers recognize themselves in (case studies, video stories, press features, panel moments)

  • The Operator : Runs events end-to-end from brief to debrief. Manages agencies with clear standards. Owns a content calendar across geographies. Builds systems so the next event is easier than the last. Does not wait for process - creates it. (client dinners, practitioner roundtables, association meetups)

    You focus on the moments that make the brand visible in the legal world: client stories, practitioner voices, and field presence.

One more thing: you default to AI as your toolset. Not as a novelty - as a multiplier. You use it to draft faster, research deeper, repurpose smarter, and operate at a scale that would otherwise require a team of three.


Preferred experience

  • You are a native English speaker

  • 3- 5 years in B2B marketing, brand, communications, product marketing or field marketing - with a clear track record of owning things end-to-end

  • You have produced content - stories, campaigns, events - and can show the output and explain what worked and what didn’t

  • You have a calibrated aesthetic sense: strong opinions about tone, design, and narrative that you can defend and that turn out to be right

  • You are an operator: you have run events, managed vendors, owned a calendar, and built systems from scratch

  • You write with precision and feel. English fluency required; French a strong plus.

  • You earn trust quickly with expert audiences - IP professionals, lawyers, technical practitioners


Recruitment process

  • Initial chat with a recruiter

  • Focus interview with the Head of Growth

  • Business case with the Head of Growth & Co-founder

  • Founders Interview to align on vision, culture, and long-term trajectory

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