We are on the lookout for a talented Marketing Manager to help shape and execute Kurmi’s marketing strategy. The ideal candidate possesses strong project management and communication skills and has 5+ years of experience in a B2B marketing role. Reporting to the Global Marketing Director, the Marketing Manager - Americas will lead a broad range of initiatives to support an account-based sales/marketing strategy, create sales enablement materials, and drive reseller co-marketing.
Set strategy for and drive US-based campaigns & events (trade shows, conferences, partner, self-hosted, etc.), managing budgets, communicating with vendors, executing promotion, conducting post-campaign or event analysis, and ensuring lead follow-up.
Manage and nurture co-marketing relationships with Americas-based resellers.
Collaborate with Revenue team leadership to identify and create compelling sales and partner enablement collateral, including one-sheeters, decks, and battlecards.
Produce engaging and informative digital content that supports global marketing strategy, including interactive demos, videos, blogs, and social media posts.
Gather and analyze consumer behavior data, conduct market research, monitor competitors’ marketing activities, and regularly share key insights with Revenue team (Account Executives, Technical Account Managers, Customer Success, and Marketing).
Ensure marketing-related data integrity. Create reports on key metrics, like conversion rates. Share results of marketing initiatives with the team & Revenue team leadership.
Contribute to the global marketing team’s efficiency through improving processes and leveraging automation in the existing marketing tech stack. Identify and propose new tools to enhance GTM efforts.
Manage the Americas marketing inventory, including swag and event supplies. Source new materials and establish vendor relationships as needed.
5+ years of marketing experience, with a specific emphasis on B2B marketing, especially within the unified communications or information technology industries
Proven expertise in project management, adept at handling multiple tasks concurrently
Exceptional written and verbal communication skills
Experience with WordPress, HubSpot, Salesforce, Canva, and Walnut
This position is a hybrid position based in New York City, NY
Ability to travel (within US and France) 10 - 15%
Kurmi offers competitive medical and time-off benefits. Some of our benefits include:
20+ days paid time off and additional sick time
Medical Plan (medical, dental & vision)
Short/Long-term disability
Life Insurance
401 (k) plan with employer matching contribution
Internal Events financed by Kurmi
Individual training plan
At Kurmi, we are dedicated to fostering an inclusive and equitable workplace. We proudly uphold our commitment to equal employment opportunities, ensuring that every individual is treated with fairness and respect. Kurmi strictly prohibits discrimination of any kind, as mandated by law, in all aspects of employment, including hiring, promotions, and the provision of benefits.
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