Head of Product Marketing Evaneos

Permanent

Paris

Occasional remote

Salary: Not specified

> 5 years

over 4 years ago

You'll be part of

180 employees

Turizmus

SocialTech / GreenTech

Average age: 34

Founded in 2009

45%

55%

Better Trips for travelers. Better Trips for the World 🌍

Since Evaneos was founded in 2009, we’ve been building a greener, fairer future for travel. By connecting travelers with the world’s best local experts, we provide trips that are better for them and better for the places they visit. For us, it’s all about quality and impact. That means fighting mass tourism and impersonal experiences at the expense of local communities and the environment. Instead, we offer tailor-made trips, lovingly crafted by those passionate about sharing and protecting the destinations they call home.

Thanks to our network of more than 600 local agencies in more than 160 destinations, we’ve helped more than 800,000 travelers plan extraordinary trips worldwide. The adventure doesn’t stop here. We invest a percentage of every trip we sell in our Better Trips Fund and have committed to spend at least 3 million € by 2025 on projects that reduce the negative impacts of travel and drive positive change within our industry. Think: creating new opportunities for woman-owned businesses, guiding small businesses through sustainability training and certification, and much more.

Our values are just as important within Evaneos. Our strength is in our diversity, made up of a multitude of languages, backgrounds, and experiences. We believe in building the best teams by creating an environment where everyone can be authentic, trust each other, and thrive.

We hope you’ll join us on our mission!

You can also follow our Glassdoor page and see the comments of our current employees and candidates.

You'll be working on

As part of the Marketing team, you will be responsible for defining the Offer strategy in line with the company’s strategy, and orchestrating its deployment in order to embody Evaneos’ positioning, ensure the performance of our products, the identification of major business opportunities and the scalability of our operations.

You will be responsible for the following tasks:

1- Framing and managing strategic projects related to the offer :

Reviewing the articulation of Evaneos’ product ranges
analysis of customer expectations and our competitive field
Identification of business opportunities
framing and launching of new ranges
Refreshing and adjusting existing product ranges, in line with performance analysis, the sales promotion calendar and SEO issues

Supporting the development of new production processes to improve the scalability of our operations

Contributing to the maintenance and evolution of the offer datamodel (PIM) and ensuring its quality over time

2- Monitoring and developing the performance of the offer :
We are looking for a team that is able to work together to develop and deliver a range of services to our clients.

In conjunction with the product and data teams, ensure the performance of the onsite presentation of the offer (new features, merchandising, etc.)

3- Define and monitor the marketing budget for the offer
In connection with the definition of the annual action plans

4- Management of a 3-person offer marketing team and contribution to the cross-functional management of the sales team’s offer managers
Definition of the challenges and distribution of projects within the offer marketing team
Preparating & animating transversal meetings with all the offer experts to ensure a good onboarding & delivery of offer initiatives inside Evaneos and with our network of agencies

We're looking for

YOUR PROFILE

We are looking for an experienced profile with significant experience (> 5 years) in offer and product marketing issues.

You have been involved in project scoping and deployment phases in a multi-business environment.
You are comfortable in an international context: fluency in English (written and spoken) is essential.

You have already managed a small team.

Experience in the tourism sector is a plus
Enthusiastic, pro-active and autonomous profile, with leadership skills.
Analytical and customer oriented profile