Meet Karine, Head of CRM
A graduate of the Panthéon Sorbonne University in Paris, Karine has a CRM background in many sectors (eye care, tourism, sport, beauty, travel retail, etc).
She joined diptyque in 2020 as head of CRM to enhance the customer experience across all channels – retail, wholesale and e-commerce. She pilots and implements the outreach and loyalty strategy in all countries and ensures that the appropriate tools are available to cultivate a personalised and enriching relationship throughout the customer journey.