We are looking for our Digital Marketing Specialist for the Automotive industry to boost our lead generation activities, feeding a global and growing inbound sales team.
Job Responsibilities:
You will be responsible for all global digital marketing activities for the Automotive vertical ( SEA, display, SEO, email campaigns etc) with a focus on effective and efficient lead generation processes and conversion rate increase.
Creation, localization and management of digital marketing campaigns, working closely with the design and sales team.
Creation of landing pages and website support as well as continuous improvement of our lead channels and funnels.
SEO management from analysis to implementation.
Budget management, monitoring, tracking and optimization of all campaigns & email marketing funnels.
Profile :
At least 2 years of hands-on digital marketing experience, managing PPC campaigns (SEA/SMA).
In-depth knowledge of online marketing tools (Google Ads, Google Analytics, Facebook Ads Manager, Active Campaign, Wordpress,…).
Proficiency in keyword research, analytics platforms, tracking and performance measurement.
Ability to write compelling copy for ads and landing pages.
You have very strong analytical skills and like dealing with numbers.
You have a results-oriented mindset and proactively communicate key results & learnings to stakeholders
You are curious and like to keep up-to-date with the latest online trends.
Excellent written & verbal communication skills in English and professional French
You enjoy working in an international environment
You are a team player with an entrepreneurial spirit
Hiring process:
Interview with the Talent team
Interview with our Marketing Manager
Business Case and restitution
Interview with our Chief Revenue Officer
Meet Nicolas, Head of Care
Meet Ludovic, Senior Product Manager
These companies are also recruiting for the position of “Digital Marketing”.