How about you?
We are looking for an enthusiastic CRM Specialist to join our CRM team in Paris. Our ideal candidate will have CRM or marketing experience and a strong passion for music. This position will be responsible for the implementation of personalised, multichannel, automated (and manual) CRM campaigns, ensuring relevant and targeted communication is sent to each user in the right time to increase customer engagement and user retention. The CRM specialist will report to the Head of CRM - Monetization and work closely with the Senior CRM Manager, the other CRM Specialists within the team, Data team and Marketing Tools team.
What you will do:
- Work closely with the Senior CRM Manager to oversee the development and maintenance of multi-channel CRM projects delivering highly personalised and innovative communications spanning emails, push notifications, in-app messages, and more.
- Building strong relationships with internal stakeholders (data team, marketing tools team, product team...) to introduce and implement campaigns according to market needs.
- Creation of emails using HTML and CSS coding, candidates must show creativity when designing and developing templates.
- Day to day production management of multi-channel communications from the initial briefs to editorial and creative services, targeting and data selection, as well as deploying them to customers and analysing results to report back to the manager, the team and other stakeholders.
- Development and analysis of test and learn strategy to optimise communications effectiveness; feeding all insights gained from regular reporting back to create a continuous process of testing and refinement.
- Liaise with cross functional teams to highlight areas of improvement in the process and apply fixes/efficiencies wherever possible.
- Contribute to the global CRM strategy.
Life @ Deezer HQ:> Start-up environment with an at home vibe and outdoor space> Kitchen stocked with free drinks and snacks daily> Friday drinks & seasonal parties> Gym access, plus yoga, pilates and boxing classes> English and French language courses> Hackathons & meetupsWe are an equal opportunity employer