Overview
The Sales Enablement Lead plays a key role in empowering the sales organization to sell more effectively and efficiently. This person is responsible for designing, developing and delivering enablement programs that drive consistent messaging, improve sales productivity, and accelerate ramp-up time for new hires.
Working closely with Sales Leadership, Marketing and Product this role ensures that the sales team has the knowledge, tools and support they need to win at scale.
Develop and implement scalable sales enablement strategies aligned with company growth goals
Create, maintain and evolve sales playbooks, battle cards, objection handling guides and training materials
Design and lead onboarding programs for new sales hires and continuous learning initiatives for existing reps
Deliver engaging training sessions (live and digital) focused on product knowledge, sales methodology, negotiation tactics and value-based selling
Partner with Marketing and Product teams to translate product launches and market insights into actionable sales content
Analyze sales performance metrics to identify skill gaps and areas of improvement
Manage and optimize the use of sales enablement tools
Measure and report on the impact of enablement initiatives on win rates, ramp-up time, deal velocity, and revenue outcomes
Reports to: VP of Revenue Operations
Cross-functional collaboration with: Sales Leadership (SDR, AE, CSM, AM and partner team), Marketing, Product, Customer Success, and RevOps teams
Looking forward to discussing this opportunity further !
Bachelor’s degree in business or related field.
5+ years of experience in sales enablement, or corporate training (SaaS B2B preferred)
Demonstrated ability to design and deliver impactful training content and programs
Strong communication, facilitation and presentation skills.
Proficiency in CRM and sales enablement platforms.
Experience working in fast-growing, high-performance sales environments, working cross-functionally and influence stakeholders at all levels.
Data-driven mindset with an ability to measure and demonstrate ROI of enablement efforts
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