52 Entertainment, a fast-growing gaming company, is looking to expand its Marketing Team to maximize the commercial potential of our games. This role requires a combination of creativity and analytical thinking, focused on optimizing the visual elements of our games to drive better app store performance and increase user engagement.
Main tasks :
Taking part in managing 52Eʼs advertising inventory
Assisting in the monitoring of ad campaign delivery and creative quality, and learning basic troubleshooting techniques.
Optimizes ad stack to maximize ad revenues (casual + other business units)
Identify setup low hanging fruits & helps adress them with product team
Contributing to the creation of reports and analysis on advertising business performance.
Secondary tasks :
Participating in team meetings and learning about the advertising business in the mobile gaming industry.
Helping with the organization and maintenance of advertising-related data and documentation.
Drives innovation & benchmark competitors
Join the marketing team at our headquarters in Paris (Boulogne) working directly with 52E group monetization manager :
To take part in managing 52Eʼs advertising inventory
Adress advertising revenue portfolio operation & optimisation, and assist in the monitoring of ad campaign delivery and creative quality, and learning basic troubleshooting techniques.
Help with the organization and maintenance of advertising-related data and documentation.
Contribute to the creation of reports and analysis on advertising business performance.
Benchmark competition to elevates our games and our ad stack
Strong experience data analysis, marketing, or related field.
Analytical mindset
Detail-oriented and organized, with a willingness to develop strong organizational skills.
Communicates fluently in written and spoken English. French is a plus.
Highly organized, autonomous, and proactive, with a keen eye for detail and creative problem-solving.
Basic understanding of mobile app industry