We’re looking for a Performance Marketing Manager to own and scale Opal’s paid growth engine from our Paris office.
Manager: Marjolaine (Growth Lead)
Direct Reports: Elise (Creative Ads Producer)
Key Cross-Functional Collaborators: Heba and other members of the Product, Finance, Data, Brand & Organic Growth team.
Location: Hybrid in Paris, France (2 days remote per week)
At Opal, we’re building tools to help people reclaim their time and focus on what truly matters.
Over the last year, we’ve built a much stronger performance foundation: a robust data stack, clear creative processes, and tight collaboration between product, data, and marketing. Heba has been leading UA hands-on while helping design and refine this setup.
Your mission: own and grow Opal’s paid acquisition across key channels, lead our creative testing roadmap with Elise (creative ads producer), and turn our data and creative engine into sustainable, profitable growth.
This is a great fit if you’re:
~2–3 years into your performance career and ready for more ownership
Excited to think full-funnel and impact what users do and retain in the product
As Performance Marketing Manager, you will:
Own Paid Growth Execution
Run and optimize campaigns across Meta, Google/YouTube, Apple Search Ads, TikTok, and more
Manage budgets, bids, audiences, and creatives with a clear ROAS/payback mindset
Lead UA & Creative Strategy on Performance
Turn growth goals into channel strategies, testing roadmaps, and briefs
Work with the creative team to ship fast, high-volume creative iterations
Run Experiments & A/B Tests
Design and run tests on audiences, creatives, funnels, and offers
Capture learnings clearly and feed them into the next round of experiments
Analyze, Report, Decide
Use our attribution setup and internal dashboards to understand performance
Connect ad performance to in-app behavior, retention, and revenue with data & product
Collaborate Across the Growth Loop
Partner with product and lifecycle to acquire the right users and set them up for success
Bring performance insights into broader growth and creative initiatives (e.g., web funnels, NFC)
Experience & Foundations
~2–3 years in UA or Performance Marketing (apps or web)
Hands-on experience on Meta and at least one other major platform
Performance & Data Mindset
Comfortable with ROAS, CAC, CPA, LTV, payback, and attribution basics
Able to turn data into clear decisions and next tests
Creative + Strategic Thinking
Instinct for what makes a performance creative work, and how to test/iterate
Interest in product and growth loops, not just CPI
Operational Excellence
Organized, reliable, fast in execution
Able to juggle multiple tests and channels without losing priorities
Collaboration & Ownership
Clear communicator across creative, product, and data
Ready to take ownership within an existing, well-built setup
Nice to Have
Web performance experience (funnels, landing pages, web attribution)
Strong product-growth lens
Language: Fluent in English (written and spoken)
If you’re excited to own a core growth lever and use performance marketing to help people focus better, we’d love to meet you!
Meet Marjolaine, Growth Manager
Meet Kenneth, Founder & CEO
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